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'3 out of 10 brands are saying no to advertising on news channels'

News channels have always been a big part of the media mix for any advertiser; they enjoy a sizeable share of eyeballs and have been known as a brand-safe space to be present on.

Television TV Channels News Broadcasting
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Reliance acquires majority stake in UrbanLadder

New Delhi: Reliance Retail Ventures Ltd, a subsidiary of Reliance Industries continues with its acquisition streak. After acquiring stakes in NetMeds, Future Group and Flipkart, it has now taken a controlling stake in the popular furniture etailer UrbanLadder. RRVL has acquired 96 per cent equity...

MAM Marketing Brands
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Revolutionising ecommerce: How technology is stepping up in the game

NEW DELHI: Ecommerce businesses are having a field time, reaping the benefits of an otherwise massive calamity. More and more people are getting online for shopping everything from grocery to apparel, to automobile, to precious jewellery resulting in a massive jump in their numbers. However, it has...

MAM Marketing Brands
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Reliance finally acquires Kishore Biyani's Future retail group

MUMBAI: Mukesh Ambani, Asia’s richest man, can add another sobriquet to his name: that of India’s undisputed – means undisputed -  Retail King. Today, his Reliance  group announced that it was acquiring the retailing empire of Kishore Biyani, who earlier bore the retail king title, in a transaction...

MAM Marketing MAM
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IPL and festive season to boost marketing sentiments: Experts

The Covid2019 has not only crushed the global economy, but it has badly impacted the live sporting events across the world. Every sporting event was canceled or postponed due to the virus, including the Olympic 2020.

Television TV Channels Sports

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