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‘Ramayan’, movies drive out pay Hindi GECs, news from across genres list

BENGALURU: Weeks 12 of 2020 (Saturday, 21 March 2020 to Friday 27 March 2020) and 13 of 2020 (Saturday, 28 March 2020 to Friday, 3 April 2020) witnessed big changes in Broadcast Audience Research Council of India (BARC) weekly lists of Top 10 Channels Across Genres on All Platforms. Week 12, the...

Television TV Channels GECs
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Sony Sab continues as most watched pay TV Hindi GEC across genres

Sony Pictures Network India (SPN) Sony Sab continued as the most watched pay TV Hindi GEC in week 11 of 2019 (Saturday, 14 March 2020 to Friday, 20 March 2020, week or period under review).

Television TV Channels Viewership
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Southern channels continue Pay-TV viewership dominance across genres

BENGALURU: In the recent past, channels in two South Indian languages, Tamil and Telugu, have been the most watched pay-TV channels across genres, according to Broadcast Audience Research Council of India (BARC) weekly data. There have been exceptions to this. The weeks when the annual cricketing...

Television TV Channels News Broadcasting
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More localised stories is the way forward to connect with larger regional audiences

Regional GEC is the new focus area after Hindi GEC for broadcasters, OTT platforms and production houses as well. South market is the biggest market in the regional space; it has grown by 45 per cent with OTT platforms investing in regional content.

Specials Event Coverage Content Hub
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Colors' streak as most-watched pay Hindi GEC across genres continues

Network18/Viacom18’s flagship Hindi GEC Colors became the most watched Hindi GEC on the pay platform across genres in week 2 of 2019. The channel continued its most watched pay Hindi GEC channel across genres streak in week 7 of 2020 (Saturday, 15 February 2020 to Friday, 21 February 2020.

Television TV Channels Viewership

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