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Festive Sale: Flipkart's star power vs Amazon's emotional appeal

NEW DELHI: 2020 has been an exceptional year. After months of stress and self-imposed austerity, the festive season is here – and the people are looking to make the best of circumstances, even in the midst of a pandemic. Amazon and Flipkart, the two biggest e-commerce rivals, are all set to start...

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From her to him: Nykaa unveils men’s fashion on its platform

NEW DELHI: Women’s shopping destination Nykaa Fashion is now wooing men with the launch of men’s fashion category on its website and app. This is the next big step for the brand after it unveiled the Nykaa Man website and app dedicated to men’s grooming back in 2018. With this, Nykaa will now offer...

MAM Marketing MAM
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Amazon India enables neighbourhood stores for festive season

Bengaluru: This festive season, over 100,000 Amazon-enabled local shops, kiranas and neighbourhood stores from across India have geared up to serve customers. More than 20,000 offline retailers, kiranas and local shops from “Local Shops on Amazon” program are participating in their first “Great...

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Snapdeal establishes new logistics hubs

E-commerce platform Snapdeal has expanded its nationwide logistics network. It has by opened eight new centres at manufacturing hubs that are located across cities in India. The new centres are part of a pre-Diwali increase in capacity initiative to cater to the festive spike in volumes.

MAM Marketing MAM
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eBay signs MoU with Uttar Pradesh govt for ‘One District One Product’ program

NEW DELHI:  eBay today signed an MoU with the government of Uttar Pradesh for its ‘One District One Product’ program. The MoU will enable MSMEs in Uttar Pradesh to leverage eBay’s cross border platform and sell internationally across 190 countries. As part of the MoU, eBay will not only promote...

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