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Xaxis elevates Dimpy Yadav to general manager, India

Mumbai: Xaxis, GroupM’s outcome media specialist, on Thursday announced the elevation of Dimpy Yadav as general manager of Xaxis India. She will be based out of Gurugram and will report to GroupM India president of data, performance, and digital products Atique Kazi. In this new role, Yadav will be...

MAM Media and Advertising People
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upGrad commits to ‘fast-forward your career’ in its latest campaign

Mumbai: Edtech firm upGrad has unveiled its new campaign titled ‘Fast Forward Your Career’ to promote the online courses from the education portal. Launched on Sunday with Vivo IPL 2021, the campaign will be heavily promoted across TV and digital, the brand said in a statement. Conceptualised in...

MAM Marketing MAM
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Adloid appoints Syed Faiz Husain as director of sales

Mumbai: Tech firm Adloid has announced the appointment of Syed Faiz Husain as director of sales. In his new role, Husain would be heading the sales department, managing P&L, and forging growth partnerships. An alumnus of IIM Lucknow MDP, Husain is an accomplished sales strategist with proven...

MAM Media and Advertising People
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Hashtag Orange wins digital mandate for Mufti

Mumbai: Digital communication agency Hashtag Orange has won the digital mandate for menswear brand Mufti. The agency will be responsible for the brand's website management, creative, SEO, and media. “At Hashtag Orange, we follow a holistic approach to augment a brand's digital business by combining...

MAM Media and Advertising Account
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TV9 Digital appoints Azim Lalani as President Revenue

TV9 Digital on Wednesday brought on board Azim Lalani as president-revenue. Lalani will be responsible for building and driving direct revenue streams for TV9 Digital Platforms.

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