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Cadbury Dairy Milk evokes kindness and generosity in its new campaign

Mumbai: Cadbury Dairy Milk has rolled out an all-new campaign in collaboration with Ogilvy. It urges people to treat and embrace others’ happiness and achievements with a big heart. The launch will be supported by a 360-degree communication campaign with amplification across media touchpoints. The...

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‘Weekend Unwind’ with: Loktantra Mediatech, CEO & founder Piyush Kulshreshtha

Mumbai: With yet another weekend upon us, in our latest ‘Weekend Unwind’ series, it’s time to take a peek into the mind of the head of social networking and conversation platform through a fun lens in an attempt to get to know the person behind the title a little better.

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Pescafresh launches ‘Fresh Matlab Live’ campaign for Pescalive

D2C seafood and meat brand Pescafresh has rolled out a new campaign "Fresh Matlab Live." The new campaign focuses on promoting the world’s first live digital market in the seafood and meats category – Pescalive.

MAM Media and Advertising Ad Campaigns
Apollo Tyres partners with Wunderman Thompson to launch new TVC

New Delhi: Apollo Tyres has unveiled its latest television commercial for its off-roading motorcycle tyres- Apollo Tramplr. The TVC was launched in partnership with Wunderman Thompson. Through this power-packed commercial, Apollo Tyres is set to create a distinct spot for itself in the crowded all-...

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GUEST ARTICLE: LinkedIn creates new marketing avenues in the digital space

As a business leader, you know that the world of marketing is constantly evolving. The advent of digital technology has created new opportunities for reaching potential customers, and LinkedIn is one venue that should be on your radar.

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