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Yellophant Digital wins digital marketing mandate for ExpertMFD

NEW DELHI: Yellophant Digital has won the digital marketing mandate for financial advisory firm ExpertMFD, following a multi-agency pitch. The agency will be managing the brand’s digital marketing duties, comprising creative and content solutions, social media management, digital campaign strategy...

MAM Media and Advertising Account
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Health & Glow Retail appoints HiveMinds as its digital AOR

NEW DELHI: Bengaluru-based personal care brand Health & Glow Retail has appointed Hiveminds Innovative Marketing Solutions, the digital specialist of Madison World, as its official digital agency on record.

MAM Media and Advertising Account
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Truecaller assigns digital mandate to Wirality Media

NEW DELHI: Wirality Media has won the integrated digital mandate for caller ID app Truecaller in India. The account was won following a year-long association on projects and multiple campaigns run in 2020.    Truecaller chief commercial officer Kari Krishnamurthy said, “We have worked with Wirality...

MAM Media and Advertising Account
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Thomas Cook's Abraham Alapatt on looking beyond the pandemic

MUMBAI: Travel and tourism were among the first sectors to be hit in 2020, due to the outbreak of the Covid2019 pandemic and the resultant closure of borders. It has also been one of the most affected industries and probably will take the longest to revive, with both leisure and business travel...

MAM Marketing Brands
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How technology trends will change digital marketing in 2021

The Covid2019 pandemic has upended how businesses used to function traditionally and led them to truly transform themselves in order to stay afloat during the period of crisis.

MAM Marketing MAM

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