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Digital is as important as traditional: Diageo

MUMBAI: Imagine any musical evening, whether it is soulful, hard core EDM (Electronic Dance Music) or just jam sessions. What goes well with music to get the party started, one may ask? The answer, liquor! Most liquor brands have cashed in on music by associating themselves with various concerts,...

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BBH to design creative communications and digital solutions for CRY

MUMBAI: Child rights organisation CRY - Child Rights and You - has appointed BBH to develop their creative communications and digital media solutions.

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JWT strengthens digital and creative team

MUMBAI: Prasanna Kulkarni and Nitin Pradhan have joined JWT as executive creative directors.

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