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dentsu launches dentsu gaming in Asia Pacific

Mumbai: dentsu Group has announced the launch of its new integrated solution dentsu gaming on Thursday. The gaming solution will be accessible in the Asia Pacific through dentsu production, creative, CXM and media agencies, as well as globally via Carat, dentsu X, iProspect, Isobar,...

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Digital boom spells out recovery for the industry during festive season

As the world adapts to the post-pandemic world, there’s been a significant shift in the way people shop, eat and look for entertainment among other things. With the festive season around the corner, there are massive expectations riding on digital media as brands experiment and figure out ways to...

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BBDO India appoints Krishna Mani as CCO

MUMBAI: The media and ad agency BBDO India has announced the appointment of Krishna Mani as the chief creative officer (CCO) for their Delhi office. Mani has previously worked with Dentsu and Ogilvy.   Krishna brings with him a rich background in advertising, having nearly two decades of brand work...

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Cannes Lion 2021: Dentsu Webchutney walks home with seven Lions

New Delhi: Dentsu Webchutney, the digital-led creative agency from the house of dentsu India, has continued its run as the highest-scoring Indian agency at 2021 Cannes Lions International Festival of Creativity second year in a row. 

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Pride without Prejudice? Where do Indian brands stand on LGBTQ+ representation

Consumers today are less tolerant of brands that don’t take positions on emerging social issues. In the changing world scenario, consumers lean more towards brands that are open and transparent with their views.

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