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Fossil assigns media mandate to Carat

Fossil Group, a global design, marketing and distribution company that specialises in consumer lifestyle and fashion accessories, has roped in Carat as its media agency.

MAM Media and Advertising Account
Goafest 2017: Carat chief strategist observes data's great tool, but gut feeling critical

GOA: As the upside-down slide indicated and exhorted -- “see things differently” -- Carat global chief strategy officer Sanjay Nazeralli, on Friday, went on to explain why it was important so, and to also focus on the changing perspective, setting the tone for the day.

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Carat hires Mayank Bhatnagar & Vinita Pachisia for Mondelez

Dentsu Aegis Network’s media agency Carat India has appointed Mayank Bhatnagar as the senior vice-president to lead the Mondelez business in India, and Vinita Pachisia as the vice-president who will look after buying for Mondelez.

MAM Media and Advertising People
Carat wins Stan C media account

Carat has won the global remit for media strategy, planning and buying for Standard Chartered Bank, operated from Singapore across 60+ markets including India. The win follows a competitive pitch process.

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Indian ad market projected to grow at 13.9 % by 2017: Carat

Dentsu Aegis Network’s global media agency, Carat, has forecast global advertising market will touch USD 548.2 billion in 2016, accounting for a 4.4+ per cent year-on-year growth, propelled by digital space, while India is expected to grow at over 13 per cent y 2017.

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