Brand Safety


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Ad fraud: The aftermath of digital advertising

NEW DELHI: In the past four months due to the Covid2019 crisis, customers have been compelled to embrace technology in their daily lives whether it's ordering grocery, food, rapid adoption of OTT, VoD, or games. Hence, leading to an influx in the digital economy. As the adoption of digitisation...

MAM Marketing Brands
Advertisers shifting focus to OTT for brand safe environmentAdvertisers shifting focus to OTT for brand safe environment

Over-the-top (OTT) platforms in India have reached a tipping point with growth in internet users.

iWorld Over The Top Services