Mumbai: The latest Ipsos PAX survey (Q1 2011 - Q4 2011) shows that in India, BBC World News is the top international English news channel and the news destination of both the young1 and upwardly mobile mid-level corporate managers.

BBC World News was also shown to be the most watched international news channel for mid-level income earners, women, tech enthusiasts and those under the age of 30. The channel is also the most watched news channel amongst key audiences such as potential car buyers, international travellers and consumer durable owners.

The latest PAX survey also demonstrated the power of BBC?s integrated reach across its TV and digital platforms. BBC combined platforms reach out to more young people, mid management execs, women, potential car buyers and international fliers as compared to key competitors.

Colin Lawrence, Commercial Director BBC World News says: "BBC World News and BBC.com are strongly demonstrating impact to Indian audiences-not only top management but also those with their careers on the rise. Our platforms deliver a targeted route to these discerning viewers and it?s more and more clear that our style of impartial international news and business coverage is increasingly relevant to viewers and advertisers across the country."

The Ipsos PAX study surveys international and local media consumption and product consumption among affluent adults and business professionals in the Indian cities of Mumbai, Delhi and Bangalore. The latest survey covers Q1 2011 to Q4 2011.

Mumbai: GPJ India, the wholly owned subsidiary of GPJ Worldwide, the world?s #1 ranked experience marketing agency has announced its foray into communciation marketing with a strategic focus to target the right audience with the launch of its new Audience Marketing Division. This is in line with its aggressive growth plans as part of its 10th year celebrations in India market.

Speaking about the new division, Mr. Rasheed Sait, Country General Manager, GPJ India said, ?Our top priority is to help our clients articulate their message to the right target audience and create, develop, and deliver winning campaigns that are actionable and provide measurable results. Getting the right target audience for our clients and delivery of the right message therefore is very critical which we are sure the Audience Marketing Division will address. We also believe that we can adapt the best practises of our global offices and become a One Stop service provider for experience marketing in India. ?

The Audience Marketing team consists of young & experienced professionals having wide experience in the field of Integrated Marketing Services. The team have specialized resources for audience / lead marketing programs, registration and database management.

?We have often heard clients asking for a 360 degree approach to events. Getting the right audience and a convenient registration process is another point of concern for most clients. GPJ strives to address these issues by a continuous evaluation process and constant improvement by applying the learning from past performances. We are also bringing in the digital method of registration and using cutting edge technology to give the customer a registration experience like none other, ?added Rasheed.

?We are also looking to expand the team with senior strategic and planning people from the industry to strengthen the team,? added Rasheed.

GPJ is India?s leading experience marketing agency, built on a reputation of sound strategic thinking and innovative experience marketing solutions that has led to winning many industry and best practice awards.
The Audience Marketing Services includes Audience Marketing for events, Onsite Registration Management, Response Management, Lead Generation, Lead Validation, Registration Micro site, Website development & Maintenance & Post event analytics

About George P Johnson, India GPJ India is a subsidiary of GPJ WW, the world?s #1 ranked experience marketing agency. GPJ India, established in 2002, is one of India?s leading experience marketing agencies, built on a reputation of sound strategic thinking and innovative experience marketing solutions that has led to wining many industry and best practice awards. The company is HQ in Bangalore with branches in Mumbai and Delhi.

Strategy, Audience Marketing, Creative, Digital, and Event Production forms GPJ India?s core service suite. A highly experienced team, headed by Rasheed Sait (CGM) , delivers over 400 events annually for blue chip clients in IT, Automotive, Consumer electronics, Telecom and Healthcare sectors.

MUMBAI: TIMES NOW, India?s No.1 English news channel in association with Kent RO celebrated the best cuisines from across the country with the much anticipated ?The Foodie Awards?. Held on 24th March at Trident, Nariman Point, Mumbai, the awards honoured & felicitated the best and most deserving food & beverage establishments in the country amidst prominent personalities from the entertainment and F&B fraternity.

The second edition of ?The Foodie Awards? encompassed the journey of the eminent jury that travelled the length and breadth of the country to choose the winners from various categories. Joining the official ?Foodie? Kunal Vijayakar were three eminent figures Rashmi Uday Singh food critic and author, Chef Manjit Gill corporate executive chef, ITC Group and Karen Anand food and wine expert. The awards enjoyed an unrivalled credibility with nominees spread across eleven categories ranging from 5 star spreads to even road-side dhabas.

Commenting on the success of the event Mr. Sunil Lulla, Managing Director & Chief Executive Officer, Times Television Network, said ?At TIMES NOW we celebrate the culture created by popular food in the ever popular show, The Foodie. The Foodie Awards are a preview to the year of engaging content on TV. We are happy to announce shortly The Foodie will be available on DVD, for viewing at home.?

Kunal Vijayakar, the ultimate foodie and host of the evening, was at his wittiest as he brought out the true foodies amidst the stars present. Joining him on stage was the critically acclaimed actress Tisca Chopra as the co-host for the evening.

The award ceremony started in a unique fashion by honouring a highly acclaimed personality, Mr. Jaspal Inder Singh Kalra, popularly known as Jiggs Kalra, for his Outstanding Contribution to the F&B industry. The lifetime achievement award was presented to ?Gaylord?, Mumbai, whereas the earnest ?Raju Omlette?, Baroda was named the Best Roadside Dhaba.

Added Arnab Goswami, Editor-in-Chief, TIMES NOW, ?The Foodie show has achieved an iconic status over the years and continues to captivate food enthusiasts across the nation. We take great pride in honouring those who with their unmatched excellence and dedication have been contributing to the ever evolving food & beverage industry.?

Zeba Kohli, Kabir Bedi, Raageshwari, Shaina NC, Kalpana Lajmi and Lalita Lajmi were among those who gave away the awards to the deserving winners. Also gracing the event were popular names from the entertainment industry like Mandira Bedi, Cyrus Broacha, Dolly Thakore, Poonam Dhillon amongst others.

The presence of the entire star cast of the upcoming movie ?Housefull 2? further enhanced the celebrations of the evening as they unveiled The Foodie DVD, having twenty four of the most memorable episodes of The Foodie show. John Abraham, Akshay Kumar and Boman Irani were amongst the few who spoke about their favourite childhood eateries with much nostalgia.

Combining music with food in a highly fascinating manner, taking the splendour of the evening to the next level was the inimitable musical stylings of the popular band ?Merlyn & Band? who mesmerised the audiences by their performance on the famous song ?Food Glorious Food?. ?Dfrenstrokes? the percussion band from Bangalore also delivered a highly captivating performance leaving the audiences enthralled.

Kunal Vijayakar said ?I am extremely overjoyed with the success of the event since it was a very fulfilling culmination of a year full of tasting, travelling and discovering food all over. These awards were an attempt to celebrate artistry of chefs, restaurants, dhabas and eateries and to honour those who love food and live for it.?
Having completed over 275 episodes, TIMES NOW?s show The Foodie is the only show that showcases a new eatery every week highlighting the diverse food cultures from all over the country along with exploring International destinations.

The list of categories and the winners are as follows:

New Delhi: In continuation of its endeavour to provide innovative and delightful customer experience, HomeShop18, the online & on-air retail marketing and distribution venture of Network18 Group will bring Santa Claus to your doorstep this Christmas & New Year. In a unique customer engagement initiative, over 300 delivery boys across 12 cities would deliver all your Christmas gifts dressed as Santa, spreading joy and cheer this festive season.

The unique delivery service will be available to customers across, New Delhi, Mumbai, Bangalore, Ahmedabad, Chennai, Hyderabad, Kolkata, Ludhiana, Noida, Faridabad, Ghaziabad, Gurgaon on all the purchases made from 16th to 31st Dec, 2011.

To make this season of joy even more exciting, HomeShop18 has announced a special promotion ?December Delights?. This exclusive shopping festival offers HomeShop18?s customers an opportunity to win a Volkswagen Polo Highline, a Kindle Fire and exciting daily prizes like cameras, pen drives, watches, speaker systems and more. The festival will also offer mega discounts and combo deals on products from the categories ? Home & Toys, Fashion and Digital. And, all these are for those lucky customers who will rush in time and buy before the stocks end.

Announcing the launch of this new initiative, Atrash Aman, Director, Marketing and Strategy said,?

We at HomeShop18 are in the continuous look out for ways to increase customer engagement in order to make virtual shopping more fun. Christmas is the season of sharing and joy and what better way than having Santa come give you your gifts on your doorstep. This is an extremely exciting and busy season for us as we already see a huge increase in traffic on the ecommerce website?.

With a robust distribution network reaching out to over 3,000 locations and selling over 10 million SKUs and 500 established brands, the e-commerce firm expects its sales to peak as the Christmas shopping season gets into full swing. The company?s revenue stood at Rs 410 crore last fiscal and it aims to double the figure this fiscal through expansion of its operations and distribution chain. HomeShop18 had recently acquired online books retailer CoinJoos.Com and inked an agreement with Korean Trade & Investment Promotion Agency and GS Shop to help small and medium Korean companies to enter the domestic market.

MUMBAI: Disney is bringing Princess Cinderella and her Prince Charming to India beginning 19 December.

Disney is calling the Princesses and Cinderella fans to put on their dancing shoes and be a part of this experience as Cinderella and Prince Charming star in 20 live shows across five cities.

Over 250,000 Disney Princess fans across Bangalore, Delhi, Hyderabad, Chennai and Mumbai will get to see Cinderella and Prince Charming.

Starting with their arrival at the Bangalore Palace on 19th December, every show will comprise of storytelling session, Disney Princess makeover sessions, Waltz performance by Cinderella and Prince Charming, followed by special meet and greet with fans.

The Walt Disney Company India executive director, marketing Avinash Pant said, "We are excited to bring our India fans this amazing opportunity to meet their favourite Disney Princess. Creating memorable experiences for kids and families is at the heart of everything we do at Disney and we intend to provide our fans as many opportunities as possible to experience our stories first hand and engage with our characters."

Disney, in association with the Make-A-Wish Foundation of India, will also fulfil wishes of 60 children suffering from life threatening illness.

Clinic Plus has also tied up with Disney to further magnify the Disney Princess magic. It has launched packs with three Disney Princesses -- Rapunzel, Jasmine and Little Mermaid. During the promotional period, fans will get free Disney Princess 3D hair accessories and jewellery with every Clinic Plus bottle (90ml, 200ml and 400ml).

Disney Channel has already showcased Disney Princess movies and will be airing the Cinderella II at 11 a.m. on 17 December, 2011 as part of the promotion.