Advertising Agencies Association of India

Pages

Latest News

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2017/01/23/BARC%20India-Image.jpg?itok=RBEJ5zAN
BARC India mulls client contract review & enforcing opt-out clause

NEW DELHI: India’s TV audience measurement company Broadcast Audience Research Council of India (BARC India) is contemplating a complete review and legal overhaul of contracts it signs with subscribers and also enforcing the opt-out clause mentioned in agreements with an aim to streamline the whole...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2017/01/13/Partho-Dasgupta1.jpg?itok=i1jexDV_
BARC India & Israeli company explore customised digital measurement tools

NEW DELHI: The Broadcast Audience Research Council of India (BARC India) is said to be in talks with an Israeli media technology company to customise for it tools for digital measurement, which is likely to be rolled out in phases from sometime in 2017 or early 2018 and could go on to make BARC...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2016/11/15/Ramesh-narayan-800x800.jpg?itok=IyTDinv5
Goafest 2017: Ramesh Narayan re-elected council chairman

MUMBAI: The Advertising Club and Advertising Agencies Association of India have announced the Awards Governing Council for the Abby’s at Goafest 2017. Ad veteran and industry leader Ramesh Narayan, founder of Canco Advertising has been once again appointed the Chairman of the AGC.

MAM Media and Advertising AD Agencies
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2016/09/07/OATS.jpg?itok=QiDm6NqH
Expert-speak on implications of penalising celebs in misleading ads

MUMBAI: In India, a general tendency is to shoot the messenger instead of going to the root of a problem and then finding a solution. A Parliamentary panel proposal --- it’s still that only --- to penalise celebrity endorsers for misleading advertisements could be one such instance, though industry...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2016/10/07/Untitled-1_28.jpg?itok=3dP0Y8I_
Revenue department clarifies ad agency commission norms

Broadcasters can relax somewhat now that the Revenue Department has ruled that commission paid to advertising agencies will not be included in the value of taxable service in respect of broadcasting services.

Television TV Channels GECs

Sign up for our Newsletter

subscribe for latest stories