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Impact of assembly elections on TV ad spends

MUMBAI: “Bad officials are appointed by good citizens who do not vote.”  We’ve all heard that every citizen must cast their vote because it’s the very essence of a country’s democracy and also their right. However, a lot of people choose to turn a blind’s eye. This could either be due to lack of...

MAM Marketing Brands
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Running Wild with Bear Grylls’ on Discovery channel gets extraordinary traction from advertisers

The premiere of new series Running Wild with Bear Grylls on Discovery and Discovery World HD

Television TV Channels Factual
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Facebook to provide more video ad options for advertisers

For advertisers, social media giant Facebook has decided to come up with some more advertising options.

iWorld Telecom
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TLC’s ‘Midnight Misadventures with Mallika Dua’ garners huge traction from advertisers

MUMBAI: TLC’s India production ‘Midnight Misadventures with Mallika Dua’ has garnered huge traction from marquee advertisers. The on-air broadcast of the show is Co-Presented by L’Oreal Paris Extraordinary Clay & Veeba and Co-Powered by TTK Prestige and Fogg while Flipkart has logged-in as the...

Television TV Channels Factual
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IPL 2018: The dos and don'ts for brands

MUMBAI: Brands are always on the hunt to find events with high engagement and some sporting properties are just that. The Indian Premier League (IPL) has been one of the most sought after and followed sports events in India since 2008. It’s 2018 now, its eleventh edition and the IPL has come a long...

MAM Marketing MAM

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