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European Commission to liberalise ad rules for TV channels

The European Commission (EC) has announced a proposal that will allow broadcasters in the European Union (EU) to use product placement in their shows and give them greater flexibility on timing commercial breaks.

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Kurkure's new ad with Juhi Chawla rides on Tulsi bahu's success

Wondering what Juhi Chawla is doing posing as Tulsi of Kyunki Saas Bhi Kabhie Bahu Thi in a leading newspaper today?

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Ad "guru" Charles Saatchi's art gallery in London opens

Advertising guru Charles Saatchi has left his mark not just on the advertising world but also on everyone who loves arts and culture. A new Saatchi Gallery at London's County Hall financed was inaugurated on 17 April and will hope to attract millions of people over the years.

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TV ad revenue in China is second largest to Japan in Asia

MUMBAI: The ad revenue in China has been growing at the rate of 12 per cent a year. It reached $ 3.4 billion in 2004. This makes it second to Japan in the Asia Pacific region. The cable and satellite revenue reached $ 2.5 billion. One of the sessions on the first day of Frames was China: What's Up...

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TV watchdog slams 'sexed-up' Parish Hilton burger ad

US burger chain Carl Jr's latest TVC featuring a scantily clad hotel heiress and reality TV star Parish Hilton has sparked outrage from furious family groups.

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