Sumeer Raina rejoins Nagra as director of sales and marketing

Sumeer Raina rejoins Nagra as director of sales and marketing

Raina served as marketing director at Nagra for three years, from 2016 to 2019.

Sumeer Raina1

Mumbai: Kudelski Group's digital TV division, Nagra, has announced the return of Sumeer Raina as director of sales and marketing.

In his previous stint with Nagra, he was the marketing director for three years between 2016 and 2019. Raina was brought on board to increase Nagra's market share at key operators in India and SAARC countries.

Before rejoining Nagra, Raina worked as director of sales and marketing-India & SAARC at SmarDTV Global, handling profit and loss management. His part involved tasks like strategic planning to drive the sales growth and profitability of new businesses; prospecting, qualifying, and generating new opportunities for new business generation; creating commercial proposals and doing contract negotiations; and contributing to building the company’s market plan for India and SAARC.

He also liaised with top management on account strategy and development plans—India and overseas—on issues of relevance for the Indian, Bangladesh, and Sri Lanka markets.

His key achievements during his tenure at SmarDTV were setting up a broad organisation from scratch for software development, hardware development, project management, and manufacturing teams in India within a short span of one year.

During his tenure at Nagra, he received a Star Performer Award for winning the Airtel account for digital security for selling SaaS-based solutions on AWS. He also received the Star Performer Award for his contribution to reviving business in DEN.

In a quick span of nine months, he brought two new customers on board, DEN and YUPPTV, with substantial revenues in 2017.

Summer completed a senior executive leadership programme at Harvard Business School in 2018.