iWorld

Likee ties up with PUBG MOBILE to celebrate the online game's second anniversary

It joins PUBG MOBILE’s second anniversary celebrations, launches hashtag challenge

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/03/17/PUBG_MOBILE.jpg?itok=xtb8ywzm

MUMBAI: Likee, the short-video platform by Singapore-based BIGO Technology Pte Ltd, has collaborated with PUBG MOBILE to celebrate the second anniversary of the popular online game. As part of the collaboration, Likers have been asked to join a hashtag challenge, create video, and post the same to bag jewels.

All users joining the hashtag challenge will get one chance to participate in a lucky draw. The catch is that each user will get just one chance per day. Likee and PUBG MOBILE would award the winners of the lucky draw jointly. A bumper prize is also in store for the participants.

To enhance the engagement level of users, Likee is also designing an exclusive jewel for PUBG MOBILE, which would signify the 2nd anniversary logo of the online game.

The challenge will be based on ‘Open your PUBGM Blind Box’ concept, wherein participants can pick their PUBG MOBILE Blind Box to win special 2nd anniversary gifts.

Likee spokesperson Mike Ong said, “A global blockbuster game like PUBG MOBILE getting associated with a pioneering short video platform signifies the emergence of a new phenomenon. It further reflects the ever-growing popularity of Likee on the global stage.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/30/steve_long.jpg?itok=isD9MEm8
Intel names Steve Long as APJ regional leader

Mumbai: Intel Corp on Tuesday announced the appointment of Steven A Long as general manager of Asia Pacific and Japan (APJ) region. Long is corporate vice president in Intel’s sales, marketing and communications group. In this new role, Long will be responsible for Intel’s overall business in the...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/30/tw.jpg?itok=DkqVDttN
Jack Dorsey steps down, Parag Agarwal named as Twitter CEO

Microblogging site Twitter has named Parag Agarwal as the new chief executive officer of the company effective immediately. The decision was announced by the outgoing CEO Jack Dorsey who stepped down from his position on Monday.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/all-india-radio-logo.jpg?itok=weKymaSl
All India Radio sets up youth programme #AIRNxt

All India Radio (AIR) has announced a new programme called #AIRNxt to offer youth a platform to air their voices, as part of the celebrations under ongoing Azadi Ka Amrit Mahotsav.

iWorld eNews
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/flux.jpg?itok=HG3A5H-d
Battlegrounds Mobile India partners with Flux@TheGlitch to elevate brand presence

Mumbai: Popular mobile video game Battlegrounds Mobile India (BGMI), developed and published by South Korean video game developer Krafton Inc has onboarded Flux@The Glitch, the content wing of The Glitch, a VMLY&R agency to create engaging video content for users.

iWorld Video On Demand
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/db.jpg?itok=OaNg99LE
Netflix India offers a thrilling treat in latest promo for 'Red Notice'

Netflix India has come out with a new campaign for its action-packed Hollywood blockbuster movie, ‘Red Notice’. Conceptualised by 22feet Tribal Worldwide, the campaign invites fans to experience an adrenaline rush at the ‘Red Notice Shop’, where everything is free if they can steal it!

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/jio.jpg?itok=lJfWznDk
Jio announces new unlimited plans, hikes prepaid mobile tariffs by 21 per cent

After Bharti Airtel and Vodafone India, Reliance Jio on Sunday has announced upto 21 per cent hike in its prepaid tariffs effective next month. The new unlimited plans will go-live on 1 December. “In line with its commitment to further strengthen a sustainable telecom industry, where every Indian...

iWorld Telecom
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/26/game.jpg?itok=Xv3HOPT0
Indian mobile gaming to become a $5bn+ industry by 2025: report

The gaming sector in India is growing faster than most media sub-sectors - including cinema and home entertainment, audio and more. The industry is currently generating $1.5 billion revenue and is expected to triple to $5 billion plus by 2025 on the back of the "mobile first" phenomenon, according...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/26/hk.jpg?itok=GMPnjLVM
Indian content producers see uptick in revenues from online video platforms

The production of local originals in India is heating up and giving a boost to the creative economy. Online video platforms are expected to invest heavily into local original content to ensure robust paid subscriber growth.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/25/avia.jpg?itok=zBSfdbR1
Satellite remains an essential element of video distribution: AVIA

The Asia Video Industry Association (AVIA) hosted its annual satellite industry forum on 18 November as a virtual conference.

iWorld Telecom

Sign up for our Newsletter

subscribe for latest stories

* indicates required