Content Hub

Content Hub

Content need not only be comedy, fashion etc., says One Digital COO as ‘SOS’ gets under way

MUMBAI: One Digital Entertainment has come up with its brand new documentary web series titled ‘SOS’- Survivors Of Suicide. The series brings forth stories of people who have put on a brave face and overcome prejudices and struggles that plague our society when it comes to mental illnesses.

The six-episodic series got under way on 10 October, on occasion of World Mental Health Day.

TV Shows Factual
Guest Column: M&E industry in India: 5 not-to-be-missed trends

The Indian M&E industry is growing at 15 per cent CAGR and is expected to double in size over the next five years. Almost all the sub-segments are growing in double digits. The existing ones are those in the middle of a consumption trend like on-demand content or beneficiaries of a regulatory push like digitisation.

Here are the five biggest trends to watch out for:

1.OTT

TV Shows Factual
Parliamentary panel pans DD, AIR for recurring lapses

NEW DELHI: Expressing disappointment that both, All-India Radio and Doordarshan, failed to use the amounts allocated under the budget for 2016-17, a Parliamentary Committee stated: “Concrete steps may be taken to resolve all longstanding administrative issues.”

TV Shows Factual
House panel pans MIB for funds under-use in plan schemes

NEW DELHI: The ministry of information and broadcasting (MIB) needs to strengthen its monitoring mechanism by way of periodic review and mid-term appraisal of all major Schemes and undertake necessary corrective measures for proper implementation of Schemes and full utilisation of funds made available to them.

TV Shows Factual
Tug of war between AVoD & SVoD, who will win?

MUMBAI: Content is the king and distribution is the queen. The year 2016 saw this phrase being used several times by the Over-the-top (OTT) players. But, does the struggle end there? Not really.

While content remains to be crucial, changing consumption patterns is inevitable. Having the right content mix is still a challenge for the players in the digital eco-system.

TV Shows Factual
Content with subtitles on India, Ukraine pubcasters discussed

MUMBAI: India and Ukraine have agreed to strengthen the bilateral cooperation between the twocountries through the medium of Cinema. The cooperation would be worked out through a policy and institutional framework to showcase films through the medium of Film Festivals and utilizing the Film Facilitation Office platform established by India. The screening of films with subtitles was also discussed in order to reach out to people.

TV Shows Factual
Star Plus Dopahar launched with original, diverse and differentiated content

MUMBAI: Star Plus has announced Star Plus Dopahar, an afternoon time-band (12:30 to 3 pm) on television, with a spectrum of original, diverse and differentiated content.

In a category with fierce competition, Star Plus, as the leader, has always anchored change by redefining the rules of the game. The commitment of the brand to continuously reinvent by bringing cutting-edge, differentiated content keeping the viewer as the core focus, has ensured it is always at its numero uno position.

TV Shows Factual
Gutenberg appoints Neil Ashurst as UK head

MUMBAI: Award-winning global agency Gutenberg has appointed Neil Ashurst as the director and country head for UK. This follows the company’s recent rebranding which formalises their offering as an integrated communications firm providing digital, content, social, video and public relations services.

Neil has over 15 years of experience in the communications industry, working closely with content and marketing teams both in-house and cross-agencies to deliver campaigns that focus on business impact.

TV Shows Factual

Pages

Sign up for our Newsletter

subscribe for latest stories

* indicates required