Big CBS Love's new ad campaign talks about STBs
MUMBAI: Big CBS Love, the diva destination from the JV between Reliance Broadcast Network (RBNL) and CBS Studios Inte
MUMBAI: In order to form what it says will be the US? most listened sports radio network across the top 50 markets, US media conglomerate CBS has created CBS Sports Radio, a 24-hour, seven-day-a-week lineup of national programming from premier entities CBS Radio and CBS Sports.
Cumulus Media, the largest pure-play radio broadcaster in the US, is the network?s exclusive syndicator and sales partner to secure affiliate agreements and ad sales with radio stations nationwide through Cumulus Media Networks.
In addition, Cumulus will make CBS Sports Radio programming available on 67 of its owned stations.
At launch, CBS Sports Radio will reach listeners in nine of the nation?s Top 10 markets, with a cumulative audience reach at debut close to 10 million listeners - nearly 90 per cent of them located in Top 50 markets.
CBS president, CEO Leslie Moonves said, "As one of the leading media companies in the world, and a dominant force in sports programming, we look forward to bringing to bear the full resources of CBS and capitalising on an exciting new growth opportunity for the company. CBS Sports and CBS Radio have been widely recognised for their outstanding contributions to sports broadcasting. This next step in their evolution will serve an ever-expanding audience of sports fans from coast to coast."
Cumulus Media chairman, president, CEO Lew Dickey said, "We are pleased to partner with CBS to deliver the leading entrant into the sports radio market. CBS Sports Radio is an exciting opportunity for us to offer compelling sports content to listeners nationwide, and unique sports marketing opportunities for our advertisers."
CBS Sports Radio is designed to enhance CBS?s existing sports properties and extend the national reach of the CBS Sports and CBS Radio brands to additional outlets across the country. Programming will be led by the team at CBS Radio, owners and operators of such sports stations WFAN-AM in New York, WSCR-AM in Chicago, WIP-FM in Philadelphia, WBZ-FM in Boston and WXYT-FM in Detroit, among others.
CBS Radio president, CEO Dan Mason said, "This is a great day for CBS Radio and sports fans nationwide. For more than two decades we have owned local sports radio and appreciate great talent and programming that resonates with listeners and elicits passionate dialogue and debate. We are bullish our expertise and prior achievements will allow us to successfully complement our existing businesses while expanding into what until now has been a largely unchallenged sector of the radio business."
CBS Sports chairman Sean McManus said, "In this era of growing multimedia platforms, the addition of a national radio network to CBS Sports? broadcast, cable and digital properties allows us to extend the storied CBS Sports brand to radio listeners across the country. We are pleased CBS Sports Radio will allow fans to consume CBS Sports content on a different platform from some of the most recognizable and respected broadcasters in the industry."
Elements of CBS Sports Radio will include:
MUMBAI: The fight between US broadcaster?s CBS and ABC over the latter?s show, ?The Glass House?, continues.
CBS had filed a temporary restraining order to prevent ABC from airing ?The Glass House?. ABC has now retaliated with a counterclaim in court.
ABC has urged a federal judge to reject efforts by CBS to block the premiere of the reality show. It has pointed out differences between the new show and CBS? ?Big Brother?.
CBS has said that it deserves a temporary restraining order because ABC has violated copyright and misappropriated trade secrets through the hiring of 30 former Big Brother employees, including showrunner Kenny Rosen, who was formerly a producer on ?Big Brother?.
ABC said that there was no conspiracy to hire away Big Brother employees. It also noted that in reality TV production, nearly everyone works as a freelancer. It also argued that it has spent $16 million promoting ?Glass House?, which would air after "The Bachelorette." Delaying the show?s premiere could cost nearly 150 people their jobs.
ABC has said that none of the alleged similarities shared by ?Big Brother? and ?The Glass House? involve copyright protectable element.
The show is due to start airing on ABC from 18 June. ?The Glass House? follows 14 contestants as they live together and compete for $250,000. Unlike ?Big Brother?, viewers can vote, manipulating different outcomes within the house.
MUMBAI: CBS Broadcasting, the most watched television network in US, has finalised its upfront deals for 2012-13 attracting $2.7 billion in ad sales.
The broadcasting network sold its primetime ad inventory at a 9 per cent premium versus last year?s rates, thereby missing analyst projection of 10 per cent growth.
Closely following CBS at the second spot is News?owned Fox Network with 8 to 9 per cent growth over the year ago period.
Walt Disney-owned ABC Network has secured 6 to 8 per cent higher ad rates while NBC witnessed the slowest growth among the four networks with a 5.5 to 6.5 per cent increase in ad rates.
ABC is reported to have sold about $2.5 billion in upfront ad sales which is the same as previous year.
The CW Networks and Viacom cable networks have already finished their upfront sales while Turner Broadcasting is said to be 70 per cent sold.
The upfront sales process for the period began in May with all television networks showcasing their content line-up to advertisers.
Sectors like retail, financial services, technology, telecom and quick-service restaurants are believed to have saved the day for US broadcasters with an economy which is looking less than buoyant.
MUMBAI: The value of imported drama series for European broadcasters was $5.9 billion in 2011, with the top 200 titles supplying 81 per cent ($4.8 billion) of that total.
The imported drama series in Europe report estimated that the top 10 titles accounted for 23 per cent ($1.4 billion) of the 2011 total value, with the top 50 taking 55 per cent ($3.2 billion).
NCIS led the pack with $210 million. Only one of the top 10 titles originated from outside the US.
Essential Television Statistics, Madigan Cluff, Digital TV Research have done the report. The report?s co-author and Madigan Cluff director Michael Cluff said, ?CBS distributed the top three titles in 2011, with NCIS leading the pack by generating $210 million. The three CSI franchises appear in the top 10. Only one of the top 10 titles (Sturm der Liebe) originated from outside the US."
Top 10 Imported Drama Series by value created in 2011
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Title ($ mil.)
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Distributor
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Total Value ($ mil.)
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1
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NCIS
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CBS
|
209.7
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2
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CSI:
|
CBS
|
193.7
|
3
|
CSI
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CBS
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176.6
|
4
|
House M.D.
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NBC
|
Universal 142.8
|
5
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Warner Bros.
|
129.4
|
|
6
|
Disney
|
126.2
|
|
7
|
CSI: NY
|
CBS
|
125.6
|
8
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Sturm Der Liebe
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Bavaria Media
|
112.7
|
9
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Two And A Half Men
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Warner Bros.
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97.5
|
10
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Bones
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Fox
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85.4
|
The report?s co-author Jonathan Bailey who is also Essential Television Statistics MD explained, ?Only 22 per cent of the hours screened for the top 200 titles appeared in primetime (20,507 hours from 94,638 in total). However, 69 per cent ($3,337 million) of the value created for these titles was in primetime."
Top six US distributors by value created in 2011 ($ million)
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||
Distributor
|
Value from top 200 titles
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No. of titles in top 200
|
CBS
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1,036.6
|
25
|
691.4
|
20
|
|
Disney
|
634.6
|
22
|
582.7
|
22
|
|
Fox
|
357.1
|
15
|
Sony
|
189
|
7
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Total
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3,491.4
|
111
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% of 200 titles
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72.3%
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55.5%
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The top six US distributors dominate the top 200, creating nearly three-quarters of the value and 56 per cent of the titles. CBS is the clear leader, with second-placed Warner Bros some way behind.
Cluff added: ?However, these six companies are probably not as dominant as many people would have guessed. Indeed, seventh-placed ZDF ($183 million, 12 titles) was pretty close to Sony in 2011. ITV was next with $116 million (nine titles). Ninth place (and the only other distributor to record more than $100 million from Europe?s top 200 titles) went to Bavaria Media ($113 million), but this was solely for Sturm der Liebe."
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