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GroupM's Motivator wins Bajaj's media mandate

Motivator, one of the fastest growing media agencies of GroupM, has won the media planning and buying mandate for Bajaj Corp. Ltd.

MAM Media and Advertising Account
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Titan consolidates OOH biz with Milestone Brandcom

MUMBAI: Titan has consolidated its outdoor media business with two agencies. One of these two agencies is Milestone Brandcom, the out of home agency from Dentsu Aegis Network. Titan, Tata Group’s largest consumer company, decided to consolidate its outdoor account following a multi-agency pitch.

MAM Media and Advertising Account
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UCWeb exec: Xposure displays a deep understanding of our business

UCWeb has assigned the media duties of its business to Xposure. The selection was made after a rigorous process of media pitching that lasted little over a month. Xposure, which has been doing project led work with UCWeb, took part in the pitch process along with other agencies. The pitch process...

MAM Media and Advertising Account
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Publicis co. bags ZTE Mobile's Rs 202-crore India account

MUMBAI: India is soon expected to overtake the U.S. as the world’s second-largest smartphone market after China. Smartphone shipments in India grew 18% last year, compared with just 3% globally. In a significant move, Team ZTE, powered by Publicis Media and Publicis Communications, has bagged the...

MAM Media and Advertising Account
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Sony India appoints Initiative Media as its media agency

MUMBAI: Sony India today announced the appointment of Initiative Media, part of IPG Mediabrands network, as its new media agency for India market following a comprehensive pitch process. Initiative Media will be responsible for managing the media planning for the brand going forward. The scope of...

MAM Media and Advertising Account

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