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Sir Martin Sorrell says ta-ta to WPP, Roberto Quarta becomes exec chairman

MUMBAI: A first gen entrepreneur of Ukrainian descent, he rose out of nowhere to build the world?s largest advertising group.  And late last night  - amidst investigations into charges of personal misconduct by the WPP board ? Sir Martin Sorrell packed up his things and shockingly announced that he...

MAM Media and Advertising Media Agencies
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Isobar launches commerce practice in India

MUMBAI: Isobar, part of Dentsu Aegis Network, has launched a commerce practice in India, following the launch of the global counterpart. The expansion of this department will lead to a commerce centre of excellence, delivering end to end experiences for clients, through integrated platforms and...

MAM Media and Advertising Media Agencies
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Mindshare South Asia announces agency restructuring, key appointments

Media agency Mindshare has announced an organisation restructure that mirrors the agency?s ambition to become collaborative in client success and navigate its marketing agenda with intelligence and agility.

MAM Media and Advertising Media Agencies
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Starcom CEO Mallikarjun Das quits

After leading Starcom India through an era of strong growth and rapid transformation, Group CEO Mallikarjun Das has decided to move on from the organisation. Das had joined Starcom India as CEO in 2011.

MAM Media and Advertising Media Agencies
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How agencies deal with defaulters

MUMBAI: The history of the advertising industry has its fair share of examples of client default on payments leading to agencies bleeding losses. A classic case is that of JWT Walter Thompson (Now known as JWT), having to wind up back in 1974 due to non-payment by clients. Although the company...

MAM Media and Advertising Media Agencies

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