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PSU spending on ads small compared to DAVP

Public sector organisations had made a commitment of spending Rs 22,72,766 for advertisements released through the Directorate of Advertising and Visual Publicity (DAVP) during 2016-17.

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HUL, PKL, Paytm, Indian Accent & Oppo among Marquees award-winners

MUMBAI: Minster of textile, information & broadcasting Smriti Irani, addressing a gathering of media, advertising and marketing industry stalwarts, said: "All I implore today to the industry stalwarts is that we now, in a systemic fashion, build a platform that takes care of those who need...

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Guest Column: Life's biggest stand-out success lesson

A ship is safe in the harbour. But, that is not what ships are built for: John A Shedd. Why does stand-out success elude the early achievers from making it finally in the game of life. Did they learn this ONE thing! Think of that brightest one in your class back in school or college. Did they...

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Digiday: Cheetah wins 'Best Mobile Marketing Platform' award

MUMBAI: Cheetah Ads, a mobile advertisement platform of Cheetah Mob, has been awarded as the Best Mobile Marketing Platform of 2017 by Digiday Signal awards.

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Govt wants all ministry ads in Hindi too

MUMBAI: Advertisements released by ministries/ departments/ offices and enterprises in English/ regional Languages shall be released compulsorily in Hindi. Replying to a question in the Parliament, the minister of information and broadcasting Smriti Zubin Irani said it was the view of the...

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