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Hot Wheels creates longest track in Mumbai mall

Mattel’s Hot Wheels has executed a unique and innovative activity to create a memorable experience for kids from age group of 6 - 10 years. The ‘Make it Epic’ event is currently underway at Phoenix Market City, Kurla in Mumbai.

MAM Marketing Brands
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Indian consumers can now shop on nike.com

Nike.com now delivers to India giving consumers complete and immediate access to the best of Nike’s products and services, including the crowd-favorite 'NIKEiD' service.

MAM Marketing Brands
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Scripps Networks leads pay-TV lifestyle programming, brand affinity: Study

In a recent pay-TV study of viewer behaviors and lifestyle habits in Asia-Pacific, Scripps Networks Interactive found its channel portfolio significantly outranked its competitors in the food, home and travel lifestyle categories. The channels, which include Asian Food Channel, Food Network, HGTV...

MAM Marketing Brands
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HUL marketing expenses down in Q2-17, HY1-17

Indian FMCG giant Hindustan Unilever Limited (HUL) spent 7.6 per cent less towards Advertisement and Promotions expense (marketing spends, ASP) in the quarter ended 30 September 2016 (Q2-17, current year) as compared to Q2-16(year-over-year or y-o-y) on a standalone basis.

MAM Marketing Brands
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Dabur India extends Honitus brand with 'Hot Sip'

Moving forward on its mission to present the benefits of Ayurveda in modern-day formats, Dabur India has extended its Honitus brand with the launch of Dabur Honitus Hot Sip, a powder to make Ayurvedic ‘Kadha’ especially designed to help fight cough & cold. Enriched with the goodness of 15...

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