Viewership

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Chrome releases HD's India penetration report

Chrome Data Analytics and Media has released ‘Now Playing: HD’, a report around the rise and penetration of high-definition television in the Indian broadcast industry.

Television TV Channels Viewership
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Saying traditional TV is dying in India is premature

Traditional TV is dying in India because of digital’s march? Nope. It’s an over-the-top assessment as TV viewership has much room for growth and many opportunities to scale new heights in attracting eyeballs.

Television TV Channels Viewership
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BARC week 36: Sun TV continues to rule the roost by far across genres

BENGALURU: Except for a blip during the IPL weeks, the Tamil regional GEC Sun TV has held firm to its apex position in the top ten channels list based on ratings as per BARC data. While Hindi GECs’ dominated the top ten channels, taking seven of the spots, two other regional channels (besides Sun...

Television TV Channels Viewership
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Star Plus leads in urban+ rural; Zee Anmol in rural markets: BARC

MUMBAI: Star Plus and Zee Anmol remained the undisputed leaders in Hindi general entertainment channels (GECs) genre in urban and rural Hindi-speaking market, according to Broadcast Audience Research Council (BARC)'s all India data of week 36.

Television TV Channels Viewership
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Business news rating dropped by 1.2% in Chrome week 36

The business news and English movies genres were the only two losers in Chrome’s opportunity to see (OTS) analysis in six metros in week 36. The business news genre witnessed a drop of 1.2 per cent and CNBC Awaaz bagged the first spot in the genre with 83.0 per cent OTS.

Television TV Channels Viewership

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