Technology

Prime Focus Tech gets funding from PE firm Ambit Pragma

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/08/31/Prime.jpg?itok=sU0lCIHh

MUMBAI: Prime Focus Technologies (PFT) – the technology offshoot of media services company Prime Focus - informed the Bombay stock exchange today that it had received its first round of funding from growth capital private equity fund Ambit Pragma.

The amount or how much was being divested in favour of Ambit Pragma was not disclosed by PFT .

It, however, elaborated that it proposes to use the investment for intensifying its development efforts of the software as a service (SaaS) products including its CLEAR Media ERPand gaining deeper penetration and growth in strategic markets such as North America and EMEA with increased sales and marketing efforts.

PFT’s flagship product CLEAR Media ERP is targeted at M&E companies who increasingly adopt technology to tap the digital consumer landscape while enhancing efficiencies and lowering Total Cost of Ownership (TCO).

CLEAR is the world's first and most proven cloud based Media ERP Suite that virtualizes the content supply chain and builds a connected enterprise for M&E companies.

PFT works with more than 300 clients in India and is the chosen technology partner for more than 100 clients globally including various leading broadcasters, studios, brands, sports and digital organizations.

PFT’s award winning CLEAR Media ERP suite and Cloud Media Services have been successfully deployed for the last eight years in global M&E companies such as 21st Century Fox-owned Star India, Novi Digital, Hotstar, Miramax, Disney, Warner Bros, Global Eagle Entertainment, Cricket Australia, CBS Television Studios, 20th Century Fox Television Studios, FX Networks, Crown Media Holdings, Legendary Pictures, Starz Media, Lionsgate, A+E Networks, HBO, Mnet, CNBC Africa, SABC, IFC Films, HOOQ, Sony Music, Voot, Hearst Television, Showtime, BCCI, Indian Premier League and The Associated Press,among others.

“Media ERP adoption in the global M&E industry has been growing steadily. With flat revenues and shrinking margins in traditional media, content enterprises especially broadcasters and studios have a tough time finding resources to invest in new monetization opportunities. M&E companies have to completely rethink technology investments and rejig their business model to survive in the new digital reality,” says PFT founder & CEO Ramki Sankaranarayanan.

The investment by Ambit Pragma istremendous market validation of the business opportunity we serve and offers us growth capital to execute on our strategy for global leadership in the Media ERP space. We are delighted to have a like-minded partner in Ambit Pragma who appreciates the realities and opportunities within the M&E industry.”

Adds Ambit Pragma CEO Rajeev Agrawal: “PFT is a global pioneer addressing the challenge s content enterprises are facing in this hyper digital market through their cutting-edge technology. The architectural road map of the product, its multiple use cases and their management’s thought leadership, represent a compelling opportunity for us to make the investment.”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/26/Projector.jpg?itok=NxBwjeHW
Shift towards Lazor/LED, projector market expanding at 22% CAGR

MUMBAI: Projectors are one of the fastest growing product lines in India due to the booming education market. Changing lifestyles, decrease in price and rising spending on electronics has led to an upsurge in demand for high-end products including projectors.

Technology Hardware Components
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/17/Dalet.jpg?itok=0-5wx5GR
Dalet to expand opportunities for b'casters & content producers

MUMBAI: Dalet Digital Media Systems will present its forward-thinking, agile media solutions at the BroadcastAsia2017 show (BCA), held in Singapore from May 23-25, on stand 4T3-05. Dalet solutions streamline a wide range of workflows for broadcasters and media organizations around the world,...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/17/LG%20%26%20SES.jpg?itok=IJvnNLDE
LG & SES to demonstrate 4K high frame rate tech

MUMBAI: SES and LG Electronics will demonstrate OLED TV’s cutting-edge 4K High Frame Rate (HFR) broadcast at the tenth SES Industry Days conference in Luxembourg on 16 & 17 May. The 4K HFR content will be transmitted live via an ASTRA satellite at 19.2 degrees East and displayed on LG’s OLED TV...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/16/Michael%20Hawkey.jpg?itok=4U-bvF_d
TiVo brings entertainment to Panama Cable Onda subs

MUMBAI: TiVo Corporation, a global leader in entertainment technology and audience insights, today announced that Cable Onda, a leading television service provider in Panama and long-time TiVo partner, has agreed to expand its offerings and will soon offer its customers the latest TiVo Gateway DVR...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/11/Ian_Goldsmith-David_W_Jones_0.jpg?itok=PipNfkbS
Irdeto helps Rogue Wave Software secure banks & PSPs

MUMBAI: Irdeto, the world leader in digital platform security, and Rogue Wave Software, maker of Akana and a leading provider of API Management, API security and Microservices solutions for digital businesses, have announced a partnership to help banks and payment service providers (PSPs) protect...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/08/Nadeem%20Khan_2.jpg?itok=zyJc49bI
Gartner sees VIDIZMO as a 'challenger' for Enterprise Video Content Management

MUMBAI: VIDIZMO, a leading enterprise video platform provider, has been recognized as a challenger by information technology research and advisory firm Gartner Research, Inc. in its annual Magic Quadrant for Enterprise Video Content Management. The Gartner Magic Quadrant evaluates vendor...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/05/LATAM.jpg?itok=uWgTkYY0
Virtualise content: Prime Focus signs deal with Turner LATAM

MUMBAI: Prime Focus Technologies (PFT), the technology arm of Prime Focus, has signed an agreement with Turner Latin America, where PFT’s CLEAR™ Broadcast Cloud will provide work order and supply chain management along with end-to-end process monitoring of critical tasks, with reports and...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/04/Anil%20Ambani.jpg?itok=Dhy1Ez2I
R-Com signs pact with Aegis for VR & gaming, $ 36bn HPC market forecast

MUMBAI: Reliance Communications' undersea cable unit Global Cloud Xchange has entered into a HPC pact with two companies to provide cloud computing services. Traditionally, HPC has focused on serving end users, but the growth of IoT and Big Data, combined with the emergence of virtual reality and...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/03/chris.jpg?itok=jVQOBS-4
Content & OTT solutions: Alliance & India's Fullorbis tie up to sell NETArchive

Data archiving leader Alliance Storage Technologies and Fullorbis Technologies have teamed to expand sales throughout India. Fullorbis intends to sell and promote Alliance’s purpose-built NETArchive solutions to help archive, manage, optimize and protect critical data serving customers in a variety...

Technology Software Applications

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories