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Ogilvy India wins creative mandate for ICC World Cup 2019

The creative mandate for ICC World Cup has been bagged by Ogilvy and Mather India.

MAM Marketing MAM
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Adding subscribers like never before says Varun Narang as Hotstar shatters IPL records

The Walt Disney Company direct-to-consumer and international segment chairman Kevin Mayer termed Hotstar a juggernaut on the opening day of APOS 2019. That description seems rather perfect given some of the insights and numbers offered by the streaming service’s chief product officer Varun Narang...

iWorld Over The Top Services
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Disney to adopt Star India model in emerging Asian markets

Leadership conversations at APOS 2019 kicked off with the company that continues to grab all the headlines. Disney, fresh off its formal acquisition of 21 Century Fox, put on quite a show at its recent Investor Day offering the world a glimpse of what the future of the entertainment and media...

Television TV Channels GECs
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JioTV adds movie and regional channels for subscribers

In a bid to retain viewers that consume content, Reliance Jio has planned to roll out four new channels for the users of JioTV.

iWorld Over The Top Services
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Hotstar races past 300 mn MAUs; Uday Shankar tells Disney investors how Star did it

The Walt Disney Company Asia Pacific president and chairman Star and Disney India Uday Shankar made quite a splash at the entertain company’s Investor Day last week in Burbank. Shankar, in his presentation to Disney’s investors, introduced Star’s streaming service Hotstar, delving into the strategy...

iWorld Over The Top Services

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