DTH

×

Dish TV shoots off letter to IBF; alleges discrimination by b’casters, OTT platforms

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2017/08/26/Dish-tv.jpg?itok=ACF-bWM6

NEW DELHI: In a move that’s certain to set the cat amongst the pigeons, Dish TV, one of India’s biggest satellite platform in terms of subscribers, has not only accused broadcasters of  “discrimination” relating to making available content to various pay distribution platforms vis-à-vis likes of OTT, but also “creating huge disparity” in the market.

“Broadcasters, on one hand, keep on charging huge subscription fee from us and, on the other hand, provide the same content/channel to the OTT platforms at highly subsidized rates, thereby not only creating a non-level field, but also causing huge detriment to the subscribers of Dish TV. Availability of same content/channel on alternate distribution platform on much cheaper rate vis-a-vis DTH has started resulting into migration to the alternate distribution platforms,” Dish TV has said in a letter to the Indian Broadcasting Foundation, an apex body of TV channels or broadcasting companies operating in India.

The Dish TV letter dated 11 August 2017, reviewed by Indiantelevision.com, goes on to highlight why the move of TV channels to turn FTA, join Doordarshan’s free-to-air DTH platform DD FreeDish after paying a carriage fee, and making available content at highly subsided rates to OTT platforms like YouTube and that being proposed by Reliance Jio slides the Indian television market’s business model to be largely advertising driven.

“It is a common industry knowledge that the broadcasters have provided their channels to the OTT platforms at a highly discounted rates, which is totally prejudicial and discriminatory to the DTH platforms,” the Dish TV letter stated, which has also been sent to the DTH Association of India and the All India Digital Cable Federation, a body of digitally-able MSOs.

The letter from Dish TV, written by the satellite platform’s managing director Jawahar Goel, is addressed to IBF president Punit Goenka, who also is Zee Entertainment Enterprises Limited MD and CEO, and a nephew of Goel. Goenka’s father and media baron Subhash Chandra is a member of India’s Upper House or Rajya Sabha.

 According to people familiar with the development, IBF’s member-companies have been asked to give their feedback on the content of the letter, which could be put to vote some time mid-September.

“The IBF constitutes of seven major members, viz. Star, Zee, Sony, IndiaCast, Sun (TV group), Discovery and Times, which not only control the IBF but also are the major players collecting the subscription and advertisement revenue--- collecting more than 99 per cent of the subscription and advertisement revenue of the Indian broadcasting industry,” the letter stated, adding that actions of the broadcasters “clearly indicate” the focus was shifting towards increasing the advertising revenue against subscription revenue.

Raising the issue of sector regulator TRAI and disputes tribunal TDSAT’s emphasis on "fairness, reasonability and non-discrimination” as far as making available content to distribution platforms,  Dish TV pointed out that strategies employed by broadcasters were “deterrent to the pay TV market.”

Pointing out that certain actions of the broadcasters could amount to breach of cross-media restrictions too, the letter exhorted the IBF members to discuss “whether the emphasis has to be on pay model (where the broadcasters can collect subscription) or an FTA model (where the broadcasters can get the advertisement revenue)”.

Till the time of writing this report, Indiantelevision.com could not get across to IBF for a reaction.

“Availability of same content/channel on alternate distribution platform on much cheaper rate vis-a-vis DTH rate has started resulting in(to) migration to the alternate distribution platforms,” the letter highlighted, adding that big broadcasters’ own OTT platforms (like Star’s Hotstar, Viacom18’s Voot, Sony Pictures Entertainment’s SonyLIV and Zee’s dittoTV, for example) also contributed to compounding the problem.

The letter added: “It will be critical for your (IBF) members to spell out the strategy to hold/grow the pay TV market, which has been contributing to around 35-40 per cent of the total revenue of the pay broadcasters.”

However, it seems that the present slew of letters from Dish TV and accusations will again rock the approximately Rs 558  billion Indian media and entertainment industry, which had thought corporate skirmishes of mid 1990s to mid 2000s had been buried in favour of overall growth of the broadcast and cable sectors and the media and entertainment industry, in general.

ALSO READ:

Jawahar Goel raises alarm of emerging Star cricket monopoly

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/20/d2h.jpg?itok=DDzlMCYp
Rule the world of entertainment with ‘d2h Magic’ streaming device

MUMBAI: Dish TV India Limited, the world’s largest single-country DTH Company, has launched a one of its kind content streaming solution ‘d2h Magic’ allowing customers to access digital video streaming and OTT apps on their existing d2h set top box. ‘d2h Magic’ will seamlessly bridge the gap...

DTH DTH Operator
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/independent_tv.jpg?itok=TVGEfQRn
Independent TV to resume DTH service any day after 21 August

MUMBAI: DTH operator Independent TV has extended the resumption of its service further. The operator has stated on its website that they expect to go live any day after August 21, next week. The network was supposed to resume its service from August 15 in its new ITV 2.0 avatar .

DTH DTH Operator
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/ttata-sky.jpg?itok=ql8PQTsq
The Entertainment Industry Celebrates Tata Sky's 13th Birthday with Chimp&z Inc's #TataSkyTeraHai

Mumbai: Last week, Tata Sky celebrated its 13th anniversary. A brand that stands for entertainment across genres was celebrated all over the internet with tributes pouring in from the peers in the entertainment industry.

DTH DTH Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/13/dish.jpg?itok=adEHRm09
Dish TV brings unique value added service for Telugu viewers, launches 'Telugu Active' on DishTV & d2h platforms

Continuing to strengthen its value added service offerings, Dish TV India Limited, world’s largest single-country DTH Company has launched ‘Telugu Active’ VAS service - a one stop ad-free destination for the best of Telugu films & shows. The Telugu Active service is launched in partnership with...

DTH DTH Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/12/dd_free_dish.jpg?itok=jg9ZmKOp
DD Free Dish fills up 3 vacant MPEG-2 slots

MUMBAI: Public service broadcaster Prasar Bharati has allotted vacant slots to three channels on its direct-to-home (DTH) platform DD Free Dish in the 41st e-auction. According to media reports, the pubcaster has garnered Rs 21.69 crore in the latest round of e-auction. Hindi GEC Manoranjan Grand,...

DTH DTH Operator
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/12/HUN.jpg?itok=3Lxx3I5T
Dish TV India launches ‘Punjabi Active’ Service in association with Shemaroo

Dish TV India Limited, world’s largest single-country DTH Company, introduces a new value added service- ‘Punjabi Active’ in association with Shemaroo Entertainment Ltd to offer unique and engaging content to its Punjabi viewers on both of its brands; DishTV and d2h.

DTH DTH Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/10/independent-tv.jpg?itok=YiCv4fgn
Independent TV's service remains unavailable due to failure of payment to Antrix

MUMBAI: The service of troubled DTH operator Independent TV still remains unavailable as it has neither made the required payment nor furnished the bank guarantee to Antrix Corporation for reconnection of signals.

DTH DTH Operator
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/10/Anil-Dua.jpg?itok=TQodPkxS
DD Free Dish exit of top broadcasters can help DTH companies: Dish TV's Anil Dua

All four major broadcasters decided early this year to pull out their free-to-air channels from Prasar Bharati-run direct-to-home (DTH) operator DD Free Dish, the platform which was earlier a great challenge to private DTH players. Dish TV India group CEO Anil Dua stated that the decision has...

DTH DTH Operator
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/09/independent-tv.jpg?itok=-HtAJ8pN
MIB suspends interim renewal of licence of Independent TV

MUMBAI: The Ministry of Information and Broadcasting (MIB) has temporarily suspended the interim renewal of license of DTH operator Independent TV until it resumes transmission. Indiantelevision.com has learnt from sources close to the development that the renewal would be reconsidered only on the...

DTH DTH Operator

Sign up for our Newsletter

subscribe for latest stories