BARC week 20: Sun TV back to pole position again across genres

MUMBAI: Week 20 of Broadcast Audience Research Council (BARC) All India data has been seeing the pendulum shift back and forth as the IPL season 9 backed Sony Max was again relegated to second spot by Sun TV and by a substantial margin at that. Star Utsav moved up to seventh from the tenth position in week 19, while Zee Telugu, the only other regional channel among the top 10, returned to tenth place from the previous week’s ninth slot. The list covers the top 10 channels across all genres.

Returning to the top slot once again, Sun TV reported 950618 Impression (000s) in week 20 as compared to 944626 Impression (000s) in week 19. Sony Max lost ratings with a score of 881515 Impression (000s) from 944851 Impression (000s) in week 19 to fall back to second place.

In the ding dong battle between third and fourth spots, Star Plus once again climbed to number three in week 20 with 702036 Impression (000s) as compared to 664177 Impressions (000s) in week 19. Colors was fourth with 668837 Impressions (000s) as compared to 703707 Impression (000s) in week 19

Zee TV retained fifth space in week 20 with lower ratings of 627367 Impressions (000s) as compared to 639647 Impressions (000s) in the previous week. Sony Pal remained at number six with 497247 Impressions (000s) as compared to 503774 Impressions (000s) to the previous weeks ratings

Star Utsav moved up to seventh place while pushing down Zee Anmol in week 20, with 461430 Impressions (000’s) as compared to 453454 Impressions (000’s) in week 19

Life OK also retained eighth spot with 456716 Impressions (000s) as compared to the previous week’s 471354 Impressions (000s).

Zee Anmol moved down two places to ninth place in week 20 with 451646 Impressions (000s) as compared to 500101 Impressions (000s) in week 19.

The only other regional channel in the list of top ten channels across genres, Zee Telugu, returned back to tenth spot in week 20 with 432613 Impressions (000s) as compared to 46866 Impressions (000s) in week 19.

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