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TRAI tariff order's impact on regional channels and ad rates

India’s regional broadcast sector has taken off in the last few years. With more investment pouring in, the quality of content and production has risen up a notch. While the regional language market has a lot going for it at the moment, the Telecom Regulatory Authority of India's (TRAI) new tariff...

Television TV Channels Regional
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Aaj Tak sets new viewership record in Week 9

India’s Hindi news channel Aaj Tak on Thursday added another feather to its cap in week 9 of 2019 as per the BARC data released to its subscribers.

Television TV Channels News Broadcasting
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BARC responds after TRAI directive on ratings, TV viewership

After noticing that BARC India had stopped publishing TV viewership data on its website after the implementation of the new tariff order, the Telecom Regulatory Authority of India (TRAI), in a sternly worded letter, warned it to publish data for week ending 8 February by 25 February or else face...

Television TV Channels Viewership
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Broadcasters split over TRAI’s directive to BARC on TV viewership data

The latest episode in the ongoing tariff order implementation saga saw industry watchdog and regulator, the Telecom Regulatory Authority of India (TRAI), direct TV ratings monitoring body - Broadcast Audience Research Council (BARC) - to publish ratings and TV viewership data from the week ending 8...

Regulators TRAI
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TRAI directs BARC to publish TV viewership data on website immediately

Industry watchdog and regulator, the Telecom Regulatory Authority of India (TRAI), is cracking the whip on TV ratings monitoring body - Broadcast Audience Research Council (BARC). In a sternly worded letter, TRAI has asked BARC to publish ratings and TV viewership data for the week ending 8...

Regulators TRAI

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