Aaj Tak continues to lead amid elections in BARC week 49

MUMBAI: Aaj Tak yet again stood on top in all the three Hindi news genres in BARC week 49. Republic TV continued to dominate the English news genre. Zee News took the third position in Hindi News (U+R) after replacing ABP News which slipped down to the fourth place.

English News

Republic TV maintained its lead in the first position in the English news genre with 943 impressions ‘000. Times Now at second and CNN News18 at third hold onto their respective positions with 820 impressions ‘000 and 412 impressions ‘000. India Today Television stood at fourth position with 368 impressions ‘000. NDTV 24X7 with 286 impressions ‘000 continued to stand at the fifth position.

English business news

The English business news genre yet again saw no changes this week. CNBC TV18 continued to stay in the first place with 440 impressions '000. ET Now and BTVI stood in their second and third positions with 135 impressions '000 and 66 impressions '000. CNBC TV18 Prime HD also held on to its fourth position with 31 impressions '000.

Hindi News (U+R)

Aaj Tak once again topped the Hindi news (U+R) genre with 136450 impressions ‘000. News18 India took the second place with 113147 impressions ‘000. Zee News was at the third position with 110864 impressions ‘000 after changing its position with ABP News which was placed in fourth position with 106325 impressions ‘000. India TV was at fifth position with 102736 impressions ‘000.

Hindi news rural

Aaj Tak is positioned first in the Hindi news rural genre with 60849 impressions ‘000. ABP News, News18 India and Zee News are at second, third and fourth positions with 52104 impressions ‘000, 46660 impressions ‘000 and 46518 impressions ‘000, respectively. India TV with 42869 impressions ‘000 is placed at the fifth place.

Hindi news urban

Aaj Tak stood on top with 75601 impressions ‘000 followed by News18 India with 66486 impressions ‘000. Zee News and India TV were placed at third and fourth positions with 64346 impressions ‘000 and 59866 impressions ‘000. ABP News took the fifth place with 54221 impressions ‘000.

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