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Pecking order almost unchanged in Hindi and English news

This is election season, more precisely national election season in the largest democracy in the world – India has the largest adult franchise base among democracies in the world. And yet, news ratings, which are event driven, haven’t yet really perked if one were to go by Broadcast Audience...

Television TV Channels Viewership
Aaj Tak continues to lead Hindi news genre in BARC wk 17

Aaj Tak, the Hindi news channel from the Living Media Group, continued its almost unassailable leadership of the Hindi news genre in week 17 of 2019. The channel has generally been ranked first in Broadcast Audience Research Council of India (BARC) weekly list of top 5 Hindi news channels in the...

Television TV Channels Viewership
Republic Bharat viewership driven by rural audiences?

It is early days yet with data only for 4 weeks from Broadcast Audience Research Council of India (BARC) available since the launch of Republic Bharat and the implementation of TRAI’s new tariff order. However, back of the envelope calculations seem to indicate that viewership of the latest major...

Television TV Channels Viewership
Zee Media VP Mehraj Dube joins ABP News

Zee Media VP Mehraj Dube, that was responsible for managing branding and product innovation activities, has now joined ABP News as head of marketing.

Television TV Channels People
ABP News claws its way up to second place in rural HSM

In week 14 of 2019, (Saturday, 30 March 2019 to Friday, 5 April 2019, week under review), ABP Group’s Hindi news channel ABP News climbed up a couple of places to second rank from fourth rank in week 13 of 2019 in Broadcast Audience Research Council India’s (BARC) weekly list of top 5 Hindi news...

Television TV Channels Viewership

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