MUMBAI: Bathroom and kitchen fittings manufacturer Kohler has awarded its creative mandate to WPP‘s creative agency O&M India.

The account was previously handled by the Delhi office of Publicis Groupe‘s Leo Burnett who won it in April 2010. The win is the result of a multi-agency pitch that was initiated in November last year.

Kohler Kitchen & Bath India MD Salil Sadanandan said, "Ogilvy is the name behind some of the most memorable ad campaigns for brands across diverse categories in the country. We welcome them on board and look forward to working on some great campaigns together."

O&M group president Prateek Srivastava said, "We are delighted to get an opportunity to work with Kohler. It‘s a sharp and aspirational brand. Besides, it‘s always a pleasure to work with a company whose business is also about creativity and aesthetics."