Television

ETV Marathi celebrates channel success and Gudi Padwa

MUMBAI: ETV Marathi, a channel that mirrors the cultural ethos and spirit of Maharashtra has always prided itself in providing a range of differentiated content that redefines the family viewing experience.  The channel has always held an important place in the heart of every Maharashtrian and over the last year we have further strengthened this bond.

ETV Marathi over the last year has had a glorious run. The journey towards success has been achieved on the back of powerful programming that has redefined Marathi television history.  The transformation that started on the back of the mega blockbuster Kon Hoeel Marathi Crorepati establishing new standards of scale and grandeur in Marathi Television history, continued with other engaging and revolutionising content. Shows like 1760 Saasubbai, Majhe Mann Tujhe Jhale, Sundar Majhe Ghar have created new benchmarks in reach and social messaging and taken the channel towards the next echelon of growth.   

Speaking at the occasion of the Gudi Padwa celebrations held by ETV Marathi, Anuj Poddar, EVP Viacom18 & Business Head ETV Marathi said “ETV Marathi’s journey towards success has just started and the best phase is still ahead of us. Our story of the past year is akin to the common man. We resonated with the masses and elevated this common man to a pedestal. We are confident that with the support of the masses, we will continue to keep pace with the growth we have witnessed so far and emerge as the leading entertainment destination for all our viewers.”

Numbers speak volumes and if numbers are to go by, ETV Marathi is emerging as the preferred destination of Marathi entertainment amongst its viewers. The below data clearly highlights the consistently increasing power of the platform.    

Pioneers of the Marathi General Entertainment Genre, ETV Marathi, which was launched on 9th July 2000 has many firsts to its credit. The channel was the first to experiment with new homegrown non-fiction formats like Gaurav Maharashtracha, Dholkicha Taalavar, Superfast Comedy Express and Crime Diary that has revolutionised the Marathi Television space. On the fiction front too ETV Marathi has had a glorious run with landmark shows like Char Divas Sasuche that was a raging success.

Today the channel continues to be powerhouse of content with the best in fiction and non-fiction bringing alive a heady concoction of traditional and contemporary content for its viewers. Resonating the channels primary agenda of being a mass entertainer with a soul, the channel boasts of a rich, diverse and engaging content palate across genres and continues to entertain and engage its viewers across the length and breadth of Maharashtra

 

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/31/ten1.jpg?itok=2i8wv1fn
Sony Pictures to acquire Ten Sports from Zee

MUMBAI: Sony Pictures Networks India (SPN) today announced that SPN and its affiliates have entered into definitive agreements to acquire TEN Sports Network from Zee Entertainment Enterprises Limited (ZEE) and its subsidiaries for 385 million U.S. dollars. Completion of the acquisition is subject...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/31/NP-Singh-and-Punit-Goenka-at-the-signing-ceremony---20160831.jpg?itok=AujRW9QU
ZEEL files Ten Sports sale details with BSE

MUMBAI: Further to the announcement of the acquisition of its Ten Sports Network by Sony Pictures Networks India, Zee Entertainment Enterprises, issued a disclosure report to the Bombay Stock Exchange (BSE) giving further details of the deal.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/31/olympics.jpg?itok=_lrJ3XL9
Star's multi-screen Rio 2016 coverage gets thumbs up from viewers

MUMBAI: With 191 million viewers tuning into watch the just concluded Rio Olympics in Brazil and every two out of three doing so on Star Sports channels, coupled with nearly 70 percent of the reach of television in affluent homes in the top 6 metros via digital platform Hotstar, it has been a gold...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/31/Punit%20Goenka.jpg?itok=OzvGHjO9
SPN India acquires ZEEL's Ten Sports for USD 385 mn

MUMBAI: Sony Pictures Networks India (SPN) has announced that SPN and its affiliates have entered into definitive agreements to acquire TEN Sports Network from Zee Entertainment Enterprises Limited (ZEE) and its subsidiaries for 385 million U.S. dollars. Completion of the acquisition is subject to...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/31/ten%20sports%20network%20wwe.jpg?itok=kA0kbcf-
Ten Sports proposed sale: Biz acumen trumps emotions

NEW DELHI: In business, emotions have importance, but they have to be weighed against the larger interest (of the company). This was Zee boss Subhash Chandra telling an eager journalist on the media beat for a business newspaper in the fag end of 90s after having just bought out Rupert Murdoch from...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/30/Untitled-1_37.jpg?itok=YurkNzHi
CNN-News18 #HelpAshmita Campaign

In the aftermath of India’s performance at the Rio Olympics, the discussion across the country turned to what needs to be done in order to improve the country’s ranking at the Tokyo Olympics in 2020. Against this backdrop, CNN-News18 took the lead not only in terms of coming up with a unique...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/30/Untitled-1_36.jpg?itok=aiVE7g5P
MTV's Dell Campus Diaries takes of college life

MTV has partnered with Dell to uncover stories from every campus across the country. Dell Campus Diaries by MTV is an immersive college connect program that digs into what makes college life tick. It allows youngsters to showcase talent, collaborate with peers and archive college quirks.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/30/Untitled-1_35.jpg?itok=mGA70TBD
&TV to air new series 'Badho Bahu'

&TV is all set to air it’s all new drama series Badho Bahu from September 12, every Monday to Friday at 9.30 PM. Produced by Sunny Side Up films and Hum Tum Telefilms Pvt. Ltd, &TV’s latest offering Badho Bahu, is set against the backdrop of Haryana, known to produce some of the best Indian...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/08/30/Empire%20s2.jpg?itok=QUSqb_ot
Binge with Star World this September

India’s premiere entertainment channels Star World and Star World HD, are set to add some much needed drama and more to your weekends come September! Home to some of the best English entertainment in India, ‘Star World Weekend Binge’ will showcase three Emmy-nominated shows all through September....

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories