Specials

Broadcasters bat for parity with print medium under GST

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/01/20/zeel%20%281%29.jpg?itok=degJj3FX

NEW DELHI: The Indian Broadcasting Foundation (IBF) today urged the government to level the playing field under the proposed GST regime for “all mediums”, including electronic, radio and print, as businesses across sectors had taken a hit due to demonetisation of high value currency notes November last.

In a statement put out on Friday, the IBF, which is dedicated to the promotion of television broadcasting in and from India as an organisation, exhorted the government to treat broadcasting community at par with the print medium.

“Just like the print media that has been clamouring for a zero rating of newspapers under the new GST regime, fuming under mass retrenchment and closing down of various editions, the electronic and the radio media, though bleeding under cancellations of advertisements (of) over Rs. 2000 crore (Rs. 20 billion) have requested the government to treat them at par with the print counterpart as they cater to imparting of not only news, entertainment, but also help educate the masses,” the statement said.

The IBF statement comes a day after Minister of Information and Broadcasting M. Venkaiah Naidu directed his ministry’s top official, Secretary Ajay Mittal, to examine various concerns raised by the print media players, including the tax regime that would be ushered in under the proposed Goods & Services Tax (GST), wages in the sector and the way government hands out advertising business to newspapers and magazines.

President of IBF, representing broadcasters in the country with more than 400 channels and 90 per cent of viewership in the country, Punit Goenka said, “It is important that the government recognises TV services, which has evolved over the years as a product/service of mass consumption, to be classified and categorized under the item of mass consumption having a GST rate of 5 per cent so that it becomes affordable to masses.”

Goenka further added: “Going by the number of TV households, which stands at 120 million, we submit to the government that broadcast services, that is, TV and radio, must be treated at par with the print (medium) in the new GST regime. This submission is based entirely on the fact that TV services have become integral part of everyday life of the vast majority in the country and the general economic downturn globally has impacted the sector extensively.”

According to MIB data as on 31 December 2016, there are 899 licensed TV channels in the country of which 399 are news and current affairs channels, while 500 fall under the non-news and current affairs category. Building on this data, IBF highlighted that while many news channels had shuttered or are doing so, some others were downsizing to cope with falling revenues --- a fall out of shrinking advertising revenue following demonetisation --- and rising infrastructure and contest costs. “It seems that many (TV channel) licenses would get either get cancelled or submitted (back) voluntarily by the stakeholders,” IBF warned.

Pointing out that the rates of DAVP advertisements (the government body that hands out government ads to media), which all broadcasters have to mandatorily carry on their networks, have remain unchanged since 2010, Sony Pictures Networks India president, network sales and international business Rohit Gupta said, “The rock-bottom rates are not at all in keeping with the existing market rates and allows little flexibility to carry out businesses.”

Dwelling on the impact that rising costs can have on smaller TV channels’ investments in content, which can have “cascading” effects on viewer choice, Zee Entertainment president, legal & regulatory, A Mohan said, “We urge the government to free the media, print, television and radio (mediums) from obsolete taxation squeezes and attacks on revenue streams, as the vitality of this industry is essential to protect the fibre of the country, both socially and economically.”

The IBF statement, which cautioned government against job losses and disruptions in the vibrant Indian media industry, advocated non-stifling tax regime that can reflect in the upcoming Budget 2017.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/06/rajiv.jpg?itok=_XjLJGEq
Govt extends support to M&E sector in fighting digital piracy

NEW DELHI: The government of India yesterday stressed that it stood alongside the media and entertainment (M&E) industry in fighting digital piracy to safeguard loss of revenue and ease norms for doing business, while CII entertainment committee head and Viacom18 group CEO Sudhanshu Vats.

Specials Event Coverage Occasions
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/05/Media%20and%20Entertainment%20Industry.jpg?itok=MnCSdBVE
M&E industry to hit Rs8 trillion revenue by 2022: report

According to a report published by Boston Consulting Group (BCG) and Confederation of Indian Industry (CII), India’s media and entertainment (M&E) industry is expected to reach revenue of Rs7.5-8 trillion by 2022 from an estimated Rs4.5 trillion in 2017. Over the next five years, the industry...

Specials Event Coverage Occasions
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/01/atf_0.jpg?itok=tdmv_6Vr
ATF’s first Animation Pitch announces winners

MUMBAI: As the Asia TV Forum (ATF) draws to a close today. The event saw several activities such as an exciting round of on-stage pitches where producers from all over Asia presented their ideas, the winners of the inaugural Asia TV Forum & Market (ATF) Animation Pitch and the unveiling of the...

Specials Event Coverage ASIA TV FORUM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/28/ATF800.jpg?itok=7d6mb_hu
Indian OTTs to be in focus on day 2 of ATF

MUMBAI: Singapore-based Reed Exhibitions’ Asia TV Forum (ATF) will commence today with 60 countries taking part. The first day will see sessions based on content, advertising and the evolution of storytelling and digital traditions and innovation Ninety thought leaders will deliver fresh insights...

Specials Event Coverage ASIA TV FORUM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/25/Kriss_Barker.jpg?itok=vVWGtO0T
'It is criminal for TV not to think of social change' - PMC's Kriss Barker

For most programming executives and managements in TV companies today, television is all about running on a treadmill chasing ratings, viewership, and the concomitant revenues, followed by the next bonus and promotion. Every trick in the creative book and outside it is resorted to keep the...

Specials Event Coverage Occasions
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/23/atf.jpg?itok=Pv-14Qq8
ATF 2017 attracts Indian content studios, both big and small

MUMBAI: Singapore-based Reed Exhibitions’ Asia TV Forum (ATF) is round the corner and the buzz around the event only seems to be ramping up. This year, the forum will see around 60 countries from all over the globe. From 28 November to 1 December 2017, more than 90 thought leaders will deliver...

Specials Event Coverage ASIA TV FORUM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/22/atf.jpg?itok=J8JpuLp1
Singapore's ATF 2017 promises more than ever

Reed Exhibitions’ Asia Television Forum (ATF) is back. And Asia’s leading content market cum conference which brings together Asia’s broadcasters, digital platforms, distributors, studios, content creators to strike deals amongst each other and other international buyers and sellers from ---...

Specials Event Coverage ASIA TV FORUM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/13/MIPCOM800.jpg?itok=G89xfoU-
MIPCOM 2017 - Content Really is King!

Eye-opening, international, new content for multi-platform that fully embraced digital and VR were my key takeaways from MIPCOM 2017. The world may be going digital but content will always be king!

Specials Event Coverage Mipcom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/16/Chhota%20Bheem_0.jpg?itok=ehNRJugd
Chhota Bheem becomes Mighty with Netflix

CANNES: The studio behind the popular animated show Chhota Bheem, Green Gold Animation has been commissioned by Netflix to make an exclusive 13-episode series on its trademark show. Paradoxically titled Mighty Little Bheem, the series is set to be released in August 2018. Each episode of Mighty...

Specials Event Coverage Mipcom

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories