MAM

Redmi Note 6 Pro most advertised in BARC week 47

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MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 17 November 2018 – 23 November 2018.

The data is a reflection of top 10 advertiser and brands across genre on Indian television (U+R): 2+ Individuals.

The data demonstrates ads that were inserted the most in week 47 of 2018.

Top Advertisers:

For week 47, Hindustan Unilever Ltd stays on first position as the top advertiser and led with 126482 ad insertions on television. HUL's products include foods, beverages, cleaning agents, personal care products and water purifiers.

Reckitt Benckiser Ltd, maker of Dettol, Veet, Durex condoms, Strepsils, Air Wick, Harpic came in second with 69309 ad insertions followed by ITC Limited with 37322 insertions.

Godrej Consumer Products Ltd stood fourth followed by Procter & Gamble India with 33192 and 30981 insertions respectively.

Top Brands:

Surprisingly, Redmi Note 6 Pro took the first spot with 16020 insertions. Trivago stood second followed by Flipkart.com with 12504 and 11319 insertions respectively.

Axis Bank Credit/ Debit Card took the fourth position with 11270 insertions followed by Santoor Sandal and Turmeric with mere 10590 insertions.

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