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TVF’s ImMature first Indian show to reach Canneseries

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MUMBAI: Digital series producer The Viral Fever (TVF) has literally gone viral. In a historic win, TVF’s show ImMature is getting its first ever screening at Canneseries - the Cannes International Series Festival. ImMature will be screened on 11 April 2018 at Canneseries.

While releasing the first look of the web series, TVF brand partnerships head Vijay Koshy announced the news on LinkedIn on Thursday stating: “Our upcoming web-series ImMature is going to Cannes. Created by Sameer Saxena and directed by Prem Mistry, ImMature is a coming-of-age story about the many first adventures in a young man’s life.”

Canneseries will unfold its first edition from 4 to 11 April 2018. Canneseries Digital is the competition dedicated to short formats that will take place on 11 April. The event aims to highlight series from all over the world and to give an international voice to this increasingly popular and fiercely creative new art form.

ImMature is the only Indian show in the running for best web-series at the first ever Canneseries Digital. Other creators in this category are Rightor Doyle, Jacques Toulemonde and Lee Young-Sook.ImMature will be competing with other international web series like The Arena, Atropa, Bite Size Horror, Bonding, Cabeza Madre, Camionero, Dominos, If I Were You and Memento Mori.

TVF’s ImMature is created by Sameer Saxena, written by Abhishek Yadav and directed by Prem Mistry. The cast of the series includes Omkar Kulkarni, Rashmi Agdekar, Chinmay Chandraunshuh and Visshesh Tiwari.

TVF is an online digital entertainment channel started by TVF Media Labs in 2010, and currently owned and operated by Contagious Online Media. According to founder Arunabh Kumar, the thought behind starting TVF was to reach out to the younger generation who seldom watch television for entertainment. TVF was the pioneer of web-series in India with cult hits like Permanent Roommates& Pitchers.

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Regional OTT content more than just catch-up TV    

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