iWorld

Netflix hires Indian origin TV exec Bela Bajaria as content VP

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/10/09/netflixvpcontentbelabajarai800x800_6.jpg?itok=Z2YZ6wwx

MUMBAI: Even as Netflix has been strengthening its Asia team by hiring locals with Asian and international experience, it has also been bolstering the talent at its HQ.  Last week, the leading global video streaming site, announced that it had roped in former Universal Television (NBCUniversal’s TV unit) president Bela Bajaria as vice-president of content. She is slated to join Netflix from 1 November, replacing Sean Carey, who is leaving the company.

The London-born-but-raised-in-east-Africa-and-settled-in-Los-Angeles Bajaria is of Indian origin, At Universal Television, Bajaria supervised creative programming for the studio and producing such hit series as Master of None and Unbreakable Kimmy Schmidt for Netflix; Brooklyn Nine-Nine for FOX; The Mindy Project for FOX and Hulu; Superstore for NBC and Bates Motel for A&E, among several others. She developed Gypsy, starring Naomi Watts, for Netflix which will premiere in 2017 as well as Pure Genius for CBS and The Good Place for NBC, which are on the network’s 2016 fall schedules.

Bajaria has in the past been ranked amongst the top  TV executives in the US when she headed Universal Television.  She left the production outfit  when she had a run-in with executives at NBC Studios for not buying enough content from her company, even though Fox and CBS were.

At Netflix, Bajaria has been mandated with leading the team focused on TV and film licensing from major U. studios, as well co-production relationships with major US networks. She will also oversee a new team developing original unscripted programs for Netflix.

Netflix CEO Reed Hastings and chief content officer Ted Sarandos have said time and time again that the company wants to keep showcase the best in class engaging content for its subscribers and a budget of $5 billion has been kept aside for this year to acquire and create content.

“Bela is a great creative television executive with broad experience and deep industry relationships,” said Sarandos. “Having worked closely with her on Master of None and Unbreakable Kimmy Schmidt, we know we have found the perfect executive to lead this new effort.”

"I am looking forward to joining Netflix, an innovative company that supports creative vision and fosters risk-taking. Having worked closely with Ted, Cindy and the team, I know they are great creative partners and care deeply about the experience of talent, their partners and their members,” said Bela Bajaria. “They are a dynamic group and I’m looking forward to continue building new partnerships at Netflix with amazing talent and studio and network colleagues."

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/22/act.jpg?itok=KXa3kBcy
ACT leads in wired subs adds, Jiojuggernaut marches on

Atria Convergence Technologies Pvt. Ltd (ACT) leads in wired broadband internet subscribers additions in calendar year 2017 (CY-17) until 31 March 2017 (Mar-17) as per data released by the Telecom Regulatory Authority of India (TRAI).

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/22/Asianet-Broadband.jpg?itok=tjF73-Xr
Asianet Broadband to move into Tamil Nadu; launches superfast package in Kozhikode

MUMBAI: Down south, Asianet Broadband a part of Asianet Satellite Communications has announced it is spreading its wings into Tamil Nadu. Asianet Broadband has 200,000 subscribers from residential areas SMEs and office in 56 and cities towns across God’s own country Kerala.

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/19/Marlina_1.jpg?itok=8y3Z-kRD
Hooq's 'Marlina..." goes to Cannes

MUMBAI: Hooq, one of the largest Video on Demand service in South-East Asia, has announced that its first Indonesian original production will be screening at the Director’s Fortnight in Cannes which opens this week. This is on the back of a series of announcements from Hooqthat underscores its...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/19/Dangal.jpg?itok=7KQl9nJd
Zee TV goes into overdrive on Dangal world premiere

It’s the mega blockbuster of Indian Hindi cinema. And Zee TV is pulling out all the stops to give the world television premier of the Aamir Khan starrer the Rs 1000 crore box office Dangal on 21 May 12 noon to 4 pm the spotlight it deserves in the minds of TV viewers.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/19/OTTV-2017_0.jpg?itok=uH6dDIIQ
OTTV 2017: Co-existence with traditional TV predicted, scope for OTT kids content

MUMBAI: "Can OTT TV challenge traditional TV?" was the session on OTTV Summit 2017, as industry experts shared their views with regards to the future of the traditional TV consumption and OTTV consumption. Will traditional TV die soon? Will OTT take over traditional TV? Moderated by Dveo Media CEO...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/18/cable-wire.jpg?itok=yinV3gZ6
Insight: Significant growth in FTTH market foreseen till '25

MUMBAI: Fiber to the home is a communication technology which delivers the communication signal over optical fiber directly to the home from the operator’s switching equipment. Fiber to the home is replacing traditional copper infrastructures such as coaxial cables and telephone wires. At present...

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/18/Sunil%20Bharti%20Mittal-800x800%20%282%29.jpg?itok=QEt7Qjid
100% more Airtel data offered in b'band plans

MUMBAI: Following its rollout of ‘V-Fiber’ superfast broadband to serve the exploding demand for reliable high speed data solutions in Indian homes, now introduces larger bundles of data at existing prices to enable customers to do more New proposition designed to drive adoption of high speed...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/17/sony-liv.jpg?itok=NXnhZGwt
SonyLiv adds another language to its catalogue, launches first Gujarati rom-com web series

Younger by a few years or older by a wide age gap? Arranged by the family, the saccharine sweet romance or the clandestine hush-hush affair?

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/16/alt-balaji.jpg?itok=LxFVdG6R
ALTBalaji enters kids' entertainment with animated Moe Doe, Ding Dong Bell & Happy Lucky Ki Katti Batti

After disrupting the digital entertainment space with original shows, ALTBalaji enters the untapped domain of kids’ entertainment segment in digital world. ALTBalaji -India’s largest mobile platform of original shows launches animated shows which includes popular and original characters; in both...

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories