MUMBAI: Intensifying the anticipation around televisions most iconic awards night, The 66th Primetime Emmy Awards, the Star Network, the official broadcast partner for in India has special plans to promote the same. Celebrating the simulcast of the starry gala across its 5 channels i.e. Star World, Star World HD, Star World Premiere HD, Fox Crime and FX, the network has a special programming plan in place wherein a marathon run of select 2014 Emmy Nominated shows will go on air on Star World, as a precursor.
Perfectly timed with the ongoing Emmy fever, eager audiences can look forward to the extravaganza and root for their favorite shows, Star World will rerun shows like Mad Men (Season 7), Modern Family (Season 4), The Big Bang Theory (Season 5) and The Simpsons (Season 23), all of whom find themselves among the nominees this year. Starting from 9th August, Mad Men Season 7 will air from 11am to 6pm, followed by The Simpsons Season 23, airing from 11AM to 6PM on 16th & 17th Aug, The Big Bang Theory Season 5 on 23rd and 24th August from 11AM to 6PM and finally Modern Family Season 4 from 8:30AM to 8PM on 26th August.
Along with the special programming, The Emmys will be heavily promoted on the digital platform with specially designed activations. A poll will also run on social media to predict and vote who they think would win the Emmys this year across categories in the hope of winning exciting and exclusive gifts including an iPad Mini.
Nominated in 10 categories, the popular comedy show Modern Family vying for the Emmys in the Outstanding Comedy Series among other categories, follows three different, yet related families and their lives as they face trials and tribulations in their own uniquely comedic ways. Also earning a nod in the Outstanding Comedy Series category is the popular American sitcom The Big Bang Theory having garnered 7 nominations for the Emmys this year. The brilliant comedy revolves around a pair of physicists who understand how the universe works but have no clue about how to interact with people. Also in the run for an Emmy this year is the animated satire and the longest-running scripted show in television history- The Simpsons. The series, a satirical depiction of middle class American lifestyle epitomized by its family of the same name, struck a chord among viewers from the time it went on air 20 years back. With 8 nominations, the classic drama Mad Men stands tall having been nominated for Outstanding Drama Series and Outstanding Lead Actor in Drama series among other categories for the year. Set in the 1960’s, the period drama revolves around one of New York's most prestigious ad agencies, while focusing on one of the firm's most mysterious but extremely talented ad executives, Donald Draper.
Watch the three-hour Emmys Live on 26th of August at 5:30 am on Star World, Star World HD, Star World Premiere HD, Fox Crime and FX and at 8: 00 pm (repeat) on Star World, Star World HD, Fox Crime and FX.