Television

×

Creative mavens meet for Star Re.Imagine Awards 2019

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2019/05/14/imagin.jpg?itok=l57Ashu3

MUMBAI: Stalwarts of advertising industry, met today in Mumbai to shortlist the nominations for Star Re.Imagine Awards 2019. The jury evaluated and discussed over a hundred campaigns by various brands that were showcased during VIVO IPL 2019 broadcast on the Star Sports network and Hotstar. 

The Jury members comprising of industry mavens include renowned Creative Director Dave Trott, D&AD President’s Award, London for Lifetime Achievement in Advertising, Padmashri Piyush Pandey; Ad guru and renowned film maker R Balki; thought leader and Marketing guru Rama Bijapurkar, and creative mastermind Swati Bhattacharya. Three categories under which nominees will be shortlisted are, Best Creative Campaign on TV, Best Creative Campaign on Digital, along with the newly added Best Integrated Campaign category.  The winners will be announced on May 17th, at the Star Re.Imagine Awards 2019.

Sharing thoughts on the campaigns for this season, Piyush Pandey said, “It’s a great platform and a great opportunity. If I were to leverage cricket on this one, I would say it's an opportunity for a test player to play a T20 and play it well. So, I think it's for people who write wonderful ads through the year to try and bring themselves to a smaller format. It’s about making it interesting, exciting and worth a person's while to stay between overs to watch your wonderful stuff.”

Rama Bijapurkar talks about her experience being part of the jury panel, “This is the largest television audience of one of the most exciting events, other than the elections that we're seeing. The purpose of the awards is an opportunity to think big, think pan-Indian and take stock of how to do things differently; and that's what makes these awards quite exciting.”

Ad guru and renowned film maker, R Balki said, “It’s a lovely concept, especially because it’s about the ads that are running on the most important slot on Indian television which is the IPL. This year we have two major cricketing events - the IPL and the World Cup. I believe these are important slots that capture what really is happening in Indian advertising.”

Speaking on Re.Imagine Awards 2019 and the jury meet Swati Bhattacharya said, “We all know IPL is like a big festival in India, which makes this an intersting concept. The ads played here are as interesting as Superbowl advertisements, in fact they are as big as the Superbowl itself.”

Speaking on the innovative campaigns, Creative Director, Dave Trott said, “The brands that have stood out, have done things differently, they didn’t use the same music, American language and they didn’t try to be hip, funky and millennial, that’s why they won because they stood out.”

Star Re.Imagine Awards aim is to recognise and celebrate the innovative campaigns that were created during the twelfth edition of VIVO IPL.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/COLORS%20Tamil.jpg?itok=lBiR_c8M
COLORS Tamil extends fiction line-up from Monday to Saturda

On popular demand, COLORS Tamil has announced an extension in the telecast of its fiction line-up. Starting 17 August 2019, viewers can now catch their favorite show from Monday to Saturday, offering a perfect start to an entertaining weekend packed with action, drama and more.

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/RK-Arora.jpg?itok=OgQepPCQ
iTV Network appoints R K Arora as director - strategy and planning

Noida: In an announcement made on Friday by iTV Network, R K Arora joins as director - strategy and planning. Arora has a wealth of leadership experience of around two-and-a-half decades in the news broadcasting, spanning the entire spectrum from strategic vision and planning to execution. He has a...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/itv_net.jpg?itok=APVBlEN7
iTV Network gives additional charge to Varun Kohli, strengthens senior management team

MUMBAI: iTV Network on Friday announced strengthening its senior management team with CEO Varun Kohli being handed additional responsibility for print companies. Kohli is currently handling India News, NewsX, digital assets and is providing strategic direction, leading teams and strengthening...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/Star%20Sports.jpg?itok=qPNmXLWL
Announcement of Indian men's cricket team coach at 6PM today on Star Sports

Star Sports, India’s leading broadcaster and the ‘Home of Cricket’ to telecast the big and official announcement of the coach of the Indian Men’s Cricket Team today at 6PM on a special programming show ‘Follow the Blues LIVE’ on Star Sports 1 SD/HD. The segment on the show will witness the...

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/TED%20Talks.jpg?itok=c8e0-tdc
Star India distributes eco-friendly flags on account of India's 73rd Independence Day!

In an encouraging and positive endeavour towards a greener India, Star India has distributed eco-friendly National flags which have been sourced from 21Fools. With a novelty in thought, these flags are made out of waste cotton and are embedded with marigold seeds.

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/Shemaroo_New_Logo.jpg?itok=Nw_eSngf
Shemaroo Entertainment brings devotees closer to Lalbaugcha Raja

Shemaroo Entertainment Limited, India’s leading content powerhouse, has acquired rights for the live feed of one of the most popular Ganpati Mandals of Maharashtra-“LALBAUGCHA RAJA” for Mobile apps, Internet and DTH platforms.

Television Production House Online Content
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/Viacom-18.jpg?itok=7XCv0n7G
This Independence Day, Viacom18 celebrates many facets of freedom for Indians

India’s youngest and fastest growing media and entertainment network, Viacom18 celebrated the country’s 73rd Independence Day with a host of integrated campaigns that celebrated the spirit of today’s India and what independence means to its citizens.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/fat.jpg?itok=lCT_SieO
Insight TV Announces Co-Production with VICE Studios for Streetkings in Jail

Insight TV, the world’s leading 4K UHD HDR broadcaster and producer of native UHD content, is announcing details of its gritty new series Streetkings in Jail, a co-production with VICE Studios, the production company from VICE. Featuring 4 x 44 minute episodes, Streetkings in Jail will launch on...

Television Production House Fiction
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/16/lulla.jpg?itok=2evDvEuW
Ex-Balaji Telefilms group CEO Sunil Lulla announces new venture

Former Balaji Telefilms group CEO Sunil Lulla has announced his new venture The Linus Adventures post his exit from the Ekta Kapoor-led company. "The Linus Adventures is about growing businesses, building brands and enabling cultures, engaging with promoters and CXOs, directly in the consumer,...

Television TV Channels People

Sign up for our Newsletter

subscribe for latest stories