TAM week 35: Sab only gainer as other Hindi GECs see a dip

MUMBAI: In week 35 of TAM Media Research ratings, Hindi general entertainment channel (GEC) Sab was the only gainer in the genre. Other Hindi GECs including Star Plus, Colors, Zee TV, Sony and others witnessed a dip in the ratings.


This is the third week wherein Star Plus witnessed a fall in ratings, scoring 211 GRPs, as against the 236 GRPs it bagged in week 34. However, the channel maintained its top slot. Colors with 208 GRPs stands at the second slot. The channel in week 34 had recorded 221 GRPs.


In the third slot, Zee TV witnessed a marginal decrease. The channel recorded 148 GRPs in week 35 as against 156 GRPs in week 34.


Sab, at the fourth spot, was the only gainer in week 35 and garnered 130 GRPs in comparison to week 34 where the channel recorded 127 GRPs.


Life OK secured fifth position with 116 GRPs in week 35, while Sony Entertainment Television and &TV managed to hold the sixth and seventh position with 101 GRPs and 56 GRPs respectively.


Amongst the top five shows for the week were Zee TV’s Kumkum Bhaygya that secured the fist position with 3.8 TVRs followed by Colors’ Meri Aashiqui Tum Se Hi with 3.7 TVRs in second slot. The channels’ another prime time show Swaragini grabbed the third spot with 3.63 TVRs.  In fourth position was Star Plus’ Ye Hai Mohabbatein which registered 3.28 TVRs while Colors’ Sasural Simar Ka managed to grab the fifth berth with 3.11 TVRs.          

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