Television

Chrome Data: Week 43 sees marginal gain

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MUMBAI: The week 43 of opportunity to see (OTS) collated by Chrome Data Analytics & Media had little to rejoice this festive season as it saw a marginal upward trend.

Business News and English Movie channels in the eight metros saw a jump of 0.6 per cent. CNBC Awaaz with 78.7 per cent OTS and Pix with 75 per cent OTS, topped their genres respectively.

The two were closely followed by English News channels in the eight metros with 0.5 per cent hike. Times Now with 85.5 per cent OTS continued its reign in the genre.

Kids channels across India too saw a jump of 0.4 per cent. As usual, Cartoon Network with 76.5 per cent OTS topped the chart.

The highest loss was witnessed by English Entertainment channels of 1.9 per cent in the eight metros. AXN with 68.7 per cent OTS was on top of the genre.

Hindi News, Hindi Movies and Hindi GECs in the Hindi speaking market (HSM) saw a drop of 0.6 per cent, 0.05 per cent and 0.04 per cent respectively.

ABP News with 95.2 per cent OTS, Max with 96.8 per cent OTS and Sab with 97.7 per cent OTS gained in their respective categories.

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