BARC week 16: News space saw mixed ratings,previous week leaders held top spots.

BARC week 16: News space saw mixed ratings,previous week leaders held top spots.

MUMBAI: According to week 16 of  Broadcast Audience Research Council (BARC), HSM (U+R) : NCCS AB : Males 22+ Individuals ratings, CNBC TV 18 continued to hold on to its number one position in the English Business News space. Despite a drop in ratings, Times Now also clung to the pole position in the English News genre.  Like the previous week, India TV and CNBC Awaaz topped their respective genres in week 16.

English News

Times Now dominated the English News genre in week 16, but with a significant drop in ratings with 284 Impressions (000s), in comparison to 442 Impressions (000s) of week 15. CNN News 18 followed Times Now with 176 Impressions (000s). India Today Television ranked third with 136 Impressions (000s). NDTV 24x7 grabbed fourth position with 115 Impressions (000s) and News 9 was on fifth spot with 77 Impressions (000s).

English Business News

CNBC TV 18 continued to dominate the English Business News space with 121 Impressions (000s), ET now secured second position with 85 Impressions (000s). NDTV Profit and NDTV Prime was on third spot with 32 Impressions (000s) and Bloomberg TV was at fourth position with 9 Impressions (000s).

Hindi News

Not only did India TV continue its hold on the top spot with 70714 Impressions (000s),  it saw a growth in ratings when compared to 66780 Impression from week 15.

Aaj Tak grabbed the second position with 62962 Impressions (000s). India News stood at third position with 38697 Impressions (000s), followed by ABP News with 38496 Impressions (000s) at the fourth spot.

News Nation was at the fifth place with 35791 Im Ipressions (000s).

Hindi Business News

CNBC Awaaz scored first position with 638 Impressions (000s), followed by Zee Business with 472 Impressions (000s).