DD National spruces up afternoon slot with six new shows

NEW DELHI: Doordarshan National has spruced up its afternoon band titled ‘DD Dopahar Apke Ghar’ by launching six new shows.

Introduced last year as a separate band with fresh shows and not repeats, the afternoon slots between noon and 3 pm has become popular and has been reflected in the channel’s TAM ratings.

The new shows have been introduced in two phases. Centered on different genres, the programmes, which will be aired between 12 – 3 pm are: Tum Bin Jiya Jaye Na, Adhikar, Pragati, Ek Laqshya, Humnawaz and Ummeed Nayi Subah Ki.

Tum Bin Jiya Jaye Na will be aired at 12 pm and is a romantic drama telling the story of Simran, a girl who loves someone since childhood but marries someone else.

Adhikar at 12:30 pm is the story of feisty Nandini, whose courage, resilience, self- confidence and principles are tested through many ups and downs in the family she gets married into.

In the 1 pm slot, the channel will soon air Humnawaz, which tells the story of two lovers who belong to different communities, castes, and social strata but write their own story of love, through their feelings and passion for each other, hoping to bridge the gap between, their families, created by archaic traditions of society.

Using the 1:30 pm slot to bring in a series based on Sahitya Academy winning novel, ‘Diwaro Se Par Akash’, DD will shortly commence telecast of Ummeed Nayi Subah Ki, which is the story of Vasudha, who breaks the chains of old fashioned traditions and emerges as the evolved woman of today.

At 2 pm, the social drama Pragati will showcase the age-old malady of society - that of girl child education - portrayed in the story by the little girl Pragati who fights for her right to education and eventually wins.

This will be followed at 2:30 pm by Ek Laqshya, which brings a lively, vivacious and inspiring story of three girls who join the Indian army facing their own set of problems, both internal and external.

A DD spokesperson said, “Through these six shows, Doordarshan not only wants to hold the attention of the afternoon viewers, but also aims to capture their hearts and give a strong message that through the slot ‘DD Dopahar’, DD National wants to portray a strong, progressive and emancipated society; in which we live in today, as these shows are just a reflection of our society.” 

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