Television

NorthEast United FC partners Value 360 Communications

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MUMBAI: While strengthening its claim to the upcoming third edition of Hero Indian Super League, NorthEast United Football Club, announced its partnership with the media agency, Value360 Communication. The association is poised to facilitate the football club’s communication of the entire array of developments, following the recent success of the Hero Indian Super League and beyond.

Representing the 8 North Eastern states, NEUFC is owned by John Abraham, who is a self-confessed football fan. The team is currently gearing up for the upcoming championship that will feature the 8 Indian Super League teams competing against each other for the ultimate moment of glory as the undisputed champions of Hero ISL 2016.

In the recent times, NEUFC has stepped up it’s momentum in roping in the most sought after players for the Hero ISL 2016. In addition to signing the seasoned Brazilian Football Manager, Sergio Farias, as the head coach, the club went on to enroll country’s top football talent, Jerry and Zuala, along with other key sport stars like Katsumi Yusa, Rowlin Burges, Subrato Paul and Nirmal Chettri. Value360 Communication, providing focused, pragmatic and measureable communications solutions to top brands, has been actively working to streamline and facilitate NEUFC’s communication with the top journalists and publications.

Commenting further on the partnership, NEUFC director of football Ardeshir Jeejeebhoy said, “Value360 Communications is a strategic media agency assisting us in enhancing our outreach to top publications and journalists. We are affirmative that associating with the brand will allow us to establish the true essence of NorthEast United Football Club and better put forth the passion, vision and intent driving the club.”

Echoing the same thought, Value360 Communications co-founder Kunal Kishore added, “We are glad to be partnering with NEUFC and looking after their media outreach. The club boosts an envious line-up of passionate footballers and we are humbled at given the opportunity to better promote the club’s vision and passion for football.”

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