Television

Neo Sports decides to break away from The One Alliance

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2014/02/28/neo_logo_0.jpg?itok=p3PxCIyJ

MUMBAI: Three weeks after the Telecom Regulatory Authority of India (TRAI) issued its television content aggregation regulation, Neo Sports Broadcast has decided to break away from its distributor The One Alliance.

A statement from the company states that the broadcaster has decided not to renew its agreement with The One Alliance that expires on 31 March. From 1 April, the sportscaster will be distributing its channels Neo Sports and Neo Prime through an in-house distribution team.

When contacted by Indiantelevision.com, The One Alliance president Rajesh Kaul says, “The contract was coming to an end on 31 March and we were contemplating of not renewing the contract because they have lost all the sporting properties from the network. With MSM investing heavily on Sony Six and with IPL and FIFA, it is a formidable sports channel and so we did not want anything else in the bouquet.”

Apart from Neo Sports, The One Alliance currently distributes television channels of Multi Screen Media, Discovery, Times Television Network and TV Today.

Neo Sports believes that it can on its own strength build a robust relationship with cable operators, DTH operators and HITS companies. Even when its channels were being distributed by the aggregator to cable platforms, it was handling distribution through DTH on its own.

According to Neo Sports, standalone channels with good content mix at affordable prices can be good and effective business cases in a digital environment.

Says Neo Sports Broadcast EVP distribution platforms, Dilip Sharan, “The suggestive regulatory approach combined with digitisation clearly points that future distribution deals will be dictated by the relevant content that is made available to various audiences and the ability to work with the platforms keeping in mind the business issues and not entirely on the strength of the channels size in the bouquet, a prevalent practice in the analogue era.  Our cable distribution deal with MSMD made better commercial sense in the analogue environment.”

TRAI’s regulation has barred aggregation of television channels from different broadcaster groups and allowed the aggregators six months of transition period.

Neo Sports believes that there is a lot more scope to monetise from digitisation. The analogue era didn’t allow many channels due to bandwidth limitation. “The new regulation is indicative of how things are likely to pan out in the future. We were waiting for TRAI’s view on it to take this step at the opportune time,” adds Sharan.

One of the major concerns of various broadcasters is that an aggregator might be bias against the smaller networks. Although Sharan doesn’t agree, he does feel it is very natural for an aggregator to give preferential treatment to its own channels.

Most aggregators are aligned with several broadcasters.

Will some other broadcasters also follow suit? “I won’t be surprised if others also do the same,” says Sharan.

Neo Prime and Neo Sports channels are currently available on DTH platforms such as Dish TV, Videocon D2H, Airtel Digital TV, Reliance DTH and Sun Direct. The Neo channels are available on cable channels across all the leading networks.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/20/zeel.jpg?itok=9lMfXwcM
&Privé HD ropes in Fiama and Vaseline, premieres with 'Moonlight' on Sunday

ZEEL's new channel &Privé HD, which promises to treat cinema lovers, through collaborations with Hollywood studios -- Sony Pictures and Paramount, has roped in partners Fiama and Vaseline.

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/20/punit-goenka.jpg?itok=F3zkFQnz
ZEEL CEO Punit Goenka motivates youth, honours his one-millionth Twitter follower and family

One of the leading traditional Indian broadcasters ZEEL acknowledges and recognises the importance of new media. It has kept its promise with India's social media enthusiasts and followers, and honoured them.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/20/tv.jpg?itok=caAgyiz5
Most TV execs can't sell streamlined multichannel ads, rely on homegrown tech: Study

Most TV companies are unprepared for advanced TV, a research has revealed.

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/19/rajat-sharma-800x800.jpg?itok=7u0-8_Cb
New NBA president Rajat Sharma to strive for healthy competition in fraternity

India TV founder and chairman Rajat Sharma has been elected as the president of News Broadcasters Association (NBA).

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/19/PRASAR.jpg?itok=B5an8ay6
Prasar CEO reiterates implementation of SC verdict on DD's shared sports feed retransmission

NEW DELHI: Prasar Bharati CEO Shashi Shekhar Vempati has directed all private direct-to-home and cable operators not to telecast the sporting events' live feed from Doordarshan that have originally been shared by rights-holding private broadcasters. This was conveyed through a tweet by Vempati....

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/19/UDAY-SHANKAR.jpg?itok=Pr4g8jcN
Star's Uday Shankar on distribution challenges, IPL, FTA vs. pay TV, innovations, Made in India content…and much more

From the thirty seventh floor room, consisting of a table for the occupant to stand and work, some thought-provoking books and a huge TV screen, apart from other knick-knacks, the city life and environs below look scenic. Rather, most of the surrounding sea-facing skyscrapers in between the  green...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/20/colors.jpg?itok=lCvy4Qkw
Colors reinvents prime-time with 'Tu Aashiquii', 'Ishq Mein Marjawan''s unconventional storytelling

Love is unpredictable. On one hand, it gives a person the power to create the perfect fairytale, on the other hand, it can destroy everything in its path. Love can liberate or it can perish. Putting the spotlight on bolder and edgier content, Colors is all set to present two extreme shades of love...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/18/dsport.jpg?itok=MpWtC-AZ
Laver Cup: DSport acquires exclusive India broadcast rights

Dsport, a sports TV channel by Discovery Communications India, has acquired the exclusive India broadcast rights of the inaugural edition of Laver Cup.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/18/zeel.jpg?itok=ZKs3UIWg
Zeel closes sports broadcast business sales deal with SPN with slight alterations

The Subhash Chandra-led Zee Entertainment Enterprises Limited (Zeel) had informed the bourses on 28 February 2017 that it has closed the first phase of the transaction for the sale of its Sports broadcasting business with Sony Pictures Network India and its affiliates (SPN) on receipt of US$ 330...

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories