Kings XI Punjab signs MOU with LA Trobe University, Australia

MUMBAI: With the intent to giving a boost to sports management and sciences, Kings XI Punjab and LA Trobe University, Australia, today signed a Memorandum of Understanding (MOU) for the IPL season 8. The research MOU has been signed to facilitate work on joint programmes, activities, projects and research on training and education in the domain of sport management and science.


As a part of this association, Kings XI Punjab will be inducting 10 interns who will be actively involved with the team for IPL season 8. The interns will undertake research projects on Indian cricket / the sports industry with the aim to identify challenges as well as suggest solutions. The franchise will be able to deploy some of these suggestions to improve its operations.


Kings XI Punjab COO Fraser Castellino commented, “We are excited at this association with LA Trobe University. This is a first of its kind for us and we are glad to offer students a platform to interact with professionals and equally look forward to inputs from trained professors and students from a reputed institute. This partnership is our sincere effort to broaden the scope of students in the field of sports management and we hope that this will contribute towards their learning and development process.”


La Trobe University faculty of business Economics and Law executive dean professor Leigh Drake  said, “It is La Trobe University’s constant endeavor to keep creating improved opportunities for students of both the countries which has brought us back to India again this year.”


Talking about the MOU he further added, “Under the New MOU with Kings XI Punjab, we will be undertaking research into mutually agreed topics such as fan engagement, digital marketing and promotional practices, and other areas of value for the Kings XI Punjab.”


He stated, “We are equally excited about this association with Kings XI Punjab. This partnership will give our students an opportunity to participate as interns for Kings XI Punjab in the world most exciting sports event IPL. It will be a great learning experience for our students. They can enhance their understanding of sports management.”


He also mentioned that one of the common things between India and Australia is their love for sports and there is huge interest in cricket in both countries. 

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