Television

Aakash Aath rides on the success of ‘The Legend’

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2015/02/24/akash%20Aath.jpg?itok=0XQyLrWg

KOLKATA: Aakash Aath, a Bengali general entertainment channel (GEC), which had launched The Legends towards the end of last year is riding high on the success of show. Last week there was a growth in viewership by around 45 per cent.

 

The tribute to The Legends was launched by Aakash Aath from 3 November to be aired from Monday till Friday at 9.30 pm, where songs of the ‘golden era’ are sung by the singers of this era.

Every day, the show is devoted to a legendary singer like RD Burman, SD Burman, Kishore Kumar, Manna Dey, Uttam Kumar, Suchitra Sen and Rafi among others. Popular singers of today’s times like Srikanto Acharya, Rupankar, Shubhomita, Ustad Rashid Khan, Monomoy and Amit Kumar would be singing these songs.



“The program is doing well. Few weeks ago, there was a growth in viewership by 45 per cent. The show is giving a lot of positive response. Legends never die and this show is a true example of that,” said Aakash Aath director Eshita Surana.

The show has an up market and classy look on the lines of Coke Studio. Mostly hit film songs of yesteryears or the would be sung in the show. The songs would be both Bengali and Hindi. Special relevance would be outlined to songs which have gone from Bangla films to Hindi films and vice versa, views Surana.

On what made Aakash Aath to launch this music show in the 9.30 time band, she said that old songs are an all time hit. “We feel at this time of the day people want something soothing and light hence came this idea. Gameshows are a tried and tested thing in this time slot. We did not want to become a ME TOO so thought something different,” Surana said.

 

When being asked to comment on the number of shows, she said till now at least 80 episodes in the first lot is planned and the rest depends on the viewers’ response. Till now, the GCE has aired more than 70 shows.

 

"We are doing the third lot of shooting for more 30 episodes," she said.

 

“Many new and repeat artists are calling us that they really want to perform on this show. Renowned artists like Srikanto Acharya, Madhura Bhattacharya and Raghab have also mentioned on the show that till now they have not got a better platform to perform like The Legends. They have all the freedom to sing whatever they like. We attempt to take music to the next level," concluded Surana.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/usports_0.jpg?itok=IFb1oiLI
U Sports aims to launch Indian e-sports federation

With an aim to make India a serious player globally, U Sports founder Ronnie Screwvala and its co-founder and CEO Supratik Sen are discussing with the Ministry of State, Youth Affairs and Sports India to form the official e-sports federation of the country.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/rcb.jpg?itok=mxzSKpE4
Dura Cement replaces Kingfisher as RCB’s associate sponsor

Kingfisher and Royal Challenger Bangalore (RCB) have parted ways after a successful 10-year sponsorship sprint at the Indian Premier League (IPL). The associate sponsor slot has nowbeen taken over by Dura cement replacing Kingfisher. As part of the deal, the Dura branding will appear on the back...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/bbc.jpg?itok=HVmG612G
‘This World: Colombia with Simon Reeve’ on BBC World News

Adventurer and journalist Simon Reeve heads to one of the most spectacular countries in the world - Colombia. For 50 years, Colombia has been in the grip of a brutal civil war that has killed more than 200,000 people and displaced seven million. But in late 2016, a peace deal was signed promising...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/scars.jpg?itok=hj_0EHZs
The 90th Oscars exclusively on Star Movies and Star Movies Select HD on 5th March

Star Movies has been the official Home of the Oscars in India for 20 years. The Oscars® is famous for the red carpet walks, celebrities setting new style trends, recognizing the best performances and craftsmanship and creating iconic moments for the world to see. That’s not all, Oscars is also...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/news_0.jpg?itok=ncx6ck_V
News18 India Chaupal comes to Mayanagri mumbai

As the debates and discussions continue after the highly anticipated Union Budget 2018, political fervor in the country is at an all-time high. In line with its commitment to raise right issues and lead discussions, News18 India, the disruptive Hindi news channel of Network18 is all to host the...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/star-jalsa.jpg?itok=AQVXKVC1
Catch the 1st international Bangla Cinema Carnival, organized by SVF, on Star Jalsha this sunday evening

SVF, Eastern India’s largest movie production house recently organized an international Bengali cinema carnival in Bangkok with much fanfare. The star-studded, glitzy carnival, held in the Thailand capital, will air exclusively on Star Jalsha this coming Sunday (February 25), a must-watch for...

Television Production House Film Production
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/emeli_0.jpg?itok=mHKJgo-J
Emeli Sande to perform at Laureus World Sports Awards

World-renowned singer songwriter Emeli Sandé is set to wow the guests of next week’s Laureus World Sports Awards, the premier global sports awards honouring the highest achieving sportsmen and women across all sports each year.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/ssshhh_0.jpg?itok=Lk7OR2NA
Scary times for horror shows

MUMBAI: Ssshhhh…koi hai is today the trademark dialogue of any horror-related conversation, thanks to the namesake show some years ago. In the early years of television in India, when the genres were just adapting, horror was a popular resort for producers (even films). The horror escapades of the...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/21/ambi2.jpg?itok=jl7S9Mmk
RIL to buy 5% in Eros; cos to set up $150 mn content fund

MUMBAI: Continuing its media march, which is also an indication of further disruptions in the Indian and global entertainment industry, the USD 51 billion Reliance Industries Ltd (RIL) is all set to acquire 5 per cent equity stake in NYSE-listed Eros International Plc (Eros) and jointly set up a $...

Television Production House Film Production

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories