MUMBAI: Integrated Network Solutions (INS), a wholly owned subsidiary of Viacom18 Media has announced the appointment of Shamik Talukder as its vice president and head of revenue management and business development.
With over 16 years of experience in revenue assurance, brand development and marketing in the Media & Entertainment industry, Talukder’s new role will include business development and revenue management of Live Viacom18 (large format Live event Impact properties), Be Viacom18 (On ground activations in film advertising and promotions) and Spotlight (creation, management and operation of digital media interfaces for individual celebrities across genres).
Viacom18 INS senior vice president & business head Jaideep Singh said, “Our debut year has been a successful journey where we created multiple IPs. As we consolidate our offerings and build capacity across network we are happy to announce Shamik entry into the Viacom 18 family. Shamik’s keen understanding of the business and his contribution to the division will be vital to our growth story as we move into the next phase.”
Talukder said, “INS has done some great work in the past year, and I am eager to be a part of it. With my new role at INS, I look forward to leveraging the popularity and strength of the existing IPs, creating engaging solutions for brands on the digital platform through Spotlight, build customized solutions for brands in the film advertising and promotion space. It is an exciting space to be in and combining the properties to create new business opportunities will be my focus.”