Will Creative Eye succeed where other TV production houses did not?

Will Creative Eye succeed where other TV production houses did not?

Not one, but three. Television software production house Creative Eye is making a splash into the movie making business with the announcement of three Hindi feature films, all slated for launch before the end of the calendar year.

The first production goes on the floors in the first week of July and has been tentatively titled Tum Jo Mil Gaye. Produced by Dheeraj Kumar, the film has been scripted by ZD Lari, with the music composed by Pyarelal, and directed by Amol Shedge. The film, a "social romantic film" with a new pair in the lead role, is to be shot in India and New Zealand and is slated for a January 2003 release. The other two films are to be launched by the end of August and September 2002 respectively.

The company has so far produced more than 1,700 hours of programming consisting of social, suspense thrillers historical and mythological programmes. According to an official release, the current eight hours of programming per week on Doordarshan will be increased to 16 hours in 2002-03.