Television

LimeRoad rewards loyal customers with new gold membership programme

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MUMBAI: To further enrich the shopping experience of its loyal customer-base and further deepen ties with them, LimeRoad, India’s online fashion platform, has announced its new loyalty programme titled “LimeRoad GOLD”. This customer-benefits programme will offer all its exclusive members a plethora of benefits including early access to all its upcoming surprise deals and events, free shipping and a 15 per cent discount on products purchased through its website. 

LimeRoad has been successfully creating a niche in the way fashion is sought and bought online with its unique fashion discoveries that are all affordably priced.  

LimeRoad has been creating doses of happiness by generating unique fashion discoveries for its users combining it with its extremely affordable pricing. Customer delight is our primary focus and LimeRoad GOLD customer loyalty program was created to completely engage the customer and make them happy”, said Suchi Mukherjee, Founder & CEO ,LimeRoad.

LimeRoad GOLD will offer free shipping on all the products on its platform, any day anytime. GOLD members will also have access to surprise deals and events. Since LimeRoad GOLD is a loyalty program, members will earn an extra 15% discount on the purchase made through GOLD accounts. Not only this, the program will give its customers a chance to be part of the elite circle of Fashionistas and will also help the customers save upto 20,000 INR in a year on the purchases.

All existing and new users will be eligible to be part of the GOLD programme and can make prepaid payments through credit/ debit card, net-banking, Paytm and Mobikwik wallets. Also, one can pay for the GOLD membership in cash only if purchased with another item. The membership will be activated only after the order has been paid for.

LimeRoad is India’s most innovative online fashion platform with a unique network of over 400,000 women community members from across the country who create and style different looks for the avid online shoppers. LimeRoad is a fashion destination for the entire family with products for women, men and kids. LimeRoad has a supplier network of 10,000+ manufacturers who inject fast fashion into the system that goes from design to live to site in less than 30 days, with winning styles getting established in 48 hours. 

Every user gets a completely personalised experience – the app changes for each person every minute. Users therefore discover fast fashion unlike anywhere else in India.

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