F7 Broadcast partners Harmonic for contribution solution

MUMBAI: Indian based media company F7 Broadcast has selected Harmonic’s comprehensive contribution solution for live events and news coverage.


Harmonic is a leader in video delivery infrastructure, whereas F7 Broadcast owns six channels (five news and one entertainment). Utilizing Harmonic’s Ellipse 3200 contribution encoders and ProView 7100 integrated receiver-decoders (IRDs), F7 Broadcast has transitioned from DVB-S/MPEG-4 to DVB-S2/MPEG-4 video delivery to optimize video quality, increase bandwidth efficiency, and lower operating expenses.


F7 Broadcast executive vice president, IT, broadcast and engineering Naveen Goel said, “Today’s viewers have an insatiable appetite for live news. They want to know what’s happening, while it’s happening, on a variety of devices. In order to provide 24/7 news coverage, we needed a contribution solution that would guarantee superior bandwidth efficiency and video quality for multiple channels.”


“We are using Harmonic’s solutions in all DSNG vehicles to send live feeds from regional locations back to the main headend in Noida. We are very impressed with the cost savings and video quality improvements they provide,” he added.


Featuring compact and rugged 1RU design, the Ellipse encoders easily fit into F7 Broadcast’s DSNG vehicles. Their small system footprint and low power consumption further reduce F7 Broadcast’s operating expenses. Additionally, since next-generation video codecs and formats can easily be added to the Ellipse encoders via a simple firmware upgrade, F7 Broadcast enjoys a scalable migration path and superior operational flexibility.


“Harmonic’s industry-leading video compression expertise combined with our global deployment experience, make us the No. 1 choice for media companies like F7 Broadcast, who are looking to improve video quality and workflow efficiency for contribution applications,” added Harmonic India general manager Dan Taylor.


The Ellipse 3200 encoders are seamlessly interoperable with Harmonic’s ProView 7100 IRDS. After compression of AVC HD 4:2:2 10-bit video using the Ellipse encoders, F7 Broadcast uses the ProView 7100 decoders to decompress content at the same sampling and bitrate. The end result is a contribution workflow with nearly lossless video quality.


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