CNN-IBN asserts leadership in English News space

CNN-IBN asserts leadership in English News space

MUMBAI: CNN-IBN has claimed leadership in the English News market. As per the latest TAM data the channel, this week, has emerged as the leader in most TGs, including the crucial primetime TG.
Market: All India, Period: Week 47

                                         All day

CS AB 25+ MALE 38 per cent
CS AB 25+ 38.5 per cent
CS AB 15+ 33 per cent

 

                                  Weekdays Primetime

CS AB 25+ MALE 41.2 per cent
CS AB 25+ 39.4 per cent
CS AB 15+ 39.5 per cent

CNN-IBN and IBN 7 editor in chief Rajdeep Sardesai said, "These findings are yet another source of delight to our team, who have consistently worked hard to get this far. However, being a key player in today's competitive media market means that we take such achievements in our stride and use them to motivate us to continue attaining new heights."

CNN-IBN and IBN 7 network sales head Sanjay Dua added, "CNN-IBN, by providing quality English News is able to create a confluence between the continuously increasing affluent Indian community and the discerning marketer."

Relative channel shares of English News channels:

Channel

Relative share percentage All Day

Relative share percentage Weekday

CNN IBN 33 39.5
NDTV 24x7 33 30.2
Times Now 17 14
Headlines Today 11 7
CNN  6 7
BBC 0 2.3

TG: CS AB 15 years + 
Market: All India 
Period: week 47 
Source: TAM Peoplemeter System